HFA Blog

Shoppers lined up outside City Furniture's newest grand opening in Orlando to receive free $100 City gift cards.

In Orlando, City Furniture opens its biggest store yet

Robert BellAug 7, 2019
Shop Talk

Photo: Shoppers line up outside City Furniture’s new Orlando store for a free $100 store gift card. Home Furnishings Association member City Furniture has gone big in Orlando. How big? The two-story, 120,000-square-foot store on Interstate 4 that opened last month is the largest in City Furniture’s 32-store Florida network.


Government Building

Regulatory Summit features HFA members’ safety initiatives

The HFA TeamAug 5, 2019
Policy Matters - Government Relations

Furniture tip-over will be examined from the retailer’s perspective at the American Home Furnishings Alliance Regulatory Summit Oct. 2-3 in Colfax, N.C. The Home Furnishings Association will play a prominent role in the event. Greg Crowley, owner of HFA member Crowley Furniture & Mattress, makes safety a part of the


Chris Cooley, Ron Robinson

Community matters in retail, Chris Cooley says

Doug ClarkAug 5, 2019
Shop Talk

Retail is all about community, Chris Cooley (left, in photo above) told an audience at Las Vegas Market July 29. Cooley, owner of Home Furnishings Association member Michael Alan Furniture & Design in Lake Havasu City, Ariz., participated in Retail Titans & Innovators, a discussion of retail trends and challenges


West Creek helps retailers say yes to customers

Doug ClarkAug 2, 2019
Current News

The words “no credit needed” generate a powerful attraction in the retail industry, according to Dan White, business development manager for West Creek, a new Home Furnishings Association solution partner. West Creek is a financial firm that provides rent-to-own services directly to consumers but engages them in your furniture store.


Schewels home leaders

HFA member rebrands as Schewels Home

Doug ClarkAug 1, 2019
Shop Talk

Home Furnishings Association member Schewel Furniture Company, a 50-store furniture retail chain focusing on in-house financing, has rebranded as Schewels Home. The Lynchburg, Va.-based Top 100 retailer was founded in 1897 and is now in its fifth generation of family leadership. It operates stores in Virginia, North Carolina and West


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