HFA leaders get out in the industry

Photo: HFA CEO Sharron Bradley, left, and Executive Vice President for Membership and Marketing Mark Schumacher, right, visit the future home of the American Home Furnishings Hall of Fame with CEO Karen McNeill in High Point, N.C., in April 2019.

Home Furnishings Association executives are participating in many industry events during June.

CEO Sharron Bradley welcomes HFA members to Insights Experience in Portland, Ore., June 17-18. Insights offers networking and education with branding as the focus. Presenters include Aaron Draplin of Draplin Design Company, local social media influencer Cait Pearson of She’s Hungry, and McMenamins, the popular family owned chain of brewpubs, breweries, wineries and historic hotels.

Mark Schumacher, executive vice president for membership and marketing, is representing HFA at the Furniture Industry Networking Event hosted by Renegade Furniture Group in Melville, N.Y., June 12. The all-day learning and networking experience brings together industry leaders from more than 100 companies to talk about current customer trends and industry directions.

Schumacher and Shannon Williams, HFA’s director of membership and programs, will travel to Bozeman, Mont., for the AMI Group’s Furniture Leaders Conference June 17-20. Furniture Leaders is a retailer-owned, nonprofit buying group of 51 independent retailers with 73 store locations throughout the Pacific Northwest.

Executive Vice President Mary Frye’s busy month includes attending ADL’s National Home Furnishings Industry Tribute Dinner in New York on June 13. This year’s celebration, held at the Grand Hyatt Hotel, will honor three distinguished industry veterans: Michael Traub, former chief executive of Serta Simmons Bedding, LLC; Simon Kaplan, chief executive and chairman of Crest Furniture; and Ellen Gefen, president of the Gefen Company, Inc. It also serves as a fundraiser for ADL, or Anti-Defamation League, supporting its efforts to bring about a world without bias, discrimination or hatred.

Frye also will attend the WithIt conference in Alexandria, Va., June 24-26.  The conference, themed Igniting Leadership, will provide opportunities for professional development, new business partnerships, an expanded network and enhanced business skills.

The Home Furnishings Association is a key participant in industry leadership events, as the June schedule for its top executives attests.

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