Next Generation Now


NG Now Logo


Next Generation Now is a community (hosted by HFA) of young and passionate home furnishings
professionals that are the future of the industry.

Working together, this community will develop the next group of industry leaders through educational events, social networking and give a voice to the
unique needs of future generations in the furniture industry.

The story behind Next Generation Now

Twenty-five years ago, a furniture dealer from Olympia, WA was discussing his concerns of trying to transition his five children into the family business. He was concerned that the furniture industry was losing the next generation of retailers to “sexier” industries such as computer technologies and financial brokerages.
Thus, Next Generation Now was born.

Developed to assist the sons, daughters and key managers in becoming the future leaders of their family’s furniture business, the group holds meetings, social events and round table discussions all focused on critical skills the youthful group needs to transition into leadership roles.

Poised and ready to develop its next group of leaders, Next Generation Now provides professional development and hosts forums to give a voice to the unique needs of family run businesses.
These energetic, curious, savvy young individuals are your future customers. Your support of Next Generation Now can help to develop even longer relationships.