Privacy Policy

Thank you for visiting the Home Furnishings Association (HFA) website. We are committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to MyHFA.org and governs data collection and usage. By using this website, you consent to the data practices described in this statement.

In this statement:

California Do Not Track Disclosures
Collection of your Personal Information
Use of your Personal Information
Use of Cookies
Visitor Options
Security of your Personal Information
Changes to this Statement
Contact Information


Our site uses Google Analytics to help us understand how visitors engage with the website. This information is collected anonymously, reporting trends without identifying individual visitors. You can find out more here. HFA fully complies with Google Analytics privacy policies.

California Do Not Track Disclosures
Our site does not respond to Do Not Track (DNT) signals in your browser and does not treat visitors whose browsers send a DNT signal differently from those that do not send a DNT signal.


Collection of your Personal Information
The Home Furnishings Association collects personally identifiable information, such as your email address, name, home or work address or telephone number. We also collect anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.

There is also information about your computer hardware and software that is automatically collected by Home Furnishings Association. This information can include: your IP address, browser type, domain names, access times and referring Website addresses. This information is used by Home Furnishings Association for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of MyHFA.org

We encourage you to review the privacy statements of websites you choose to link to from MyHFA.org so that you can understand how those websites collect, use and share your information. The Home Furnishings Association is not responsible for the privacy statements or other content on websites outside of the Home Furnishings Association family of websites.


Use of your Personal Information
The Home Furnishings Association collects and uses your personal information to operate the our website and deliver the services you have requested. We also use your personally identifiable information to inform you of other products or services available from the Home Furnishings Association and its affiliates. We may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

We do not sell, rent or lease its customer lists to third parties. The Home Furnishings Association may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (email, name, address, telephone number) is not transferred to the third party. In addition, we may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to the Home Furnishings Association, and they are required to maintain the confidentiality of your information.

We do not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

The Home Furnishings Association keeps track of the websites and pages our customers visit within MyHFA.org, in order to determine what Association services are the most popular. This data is used to deliver customized content and advertising within the Home Furnishings Association to customers whose behavior indicates that they are interested in a particular subject area.

Home Furnishings Association Websites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on the Home Furnishings Association or the site; (b) protect and defend the rights or property of the Home Furnishings Association; and, (c) act under exigent circumstances to protect the personal safety of users of the Home Furnishings Association site, or the public.


Use of Cookies
The Home Furnishings Association website uses “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your local computer by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. These cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. These cookies do not contain any personal data and will not identify you personally. Find out more about the cookies we use.


Visitor Options
If you have subscribed to one of our services, you may unsubscribe by following the instructions which are included in the e-mails that you receive.

Our site does not respond to Do Not Track signals in your browser.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of MyHFA.org or websites you visit. You can find more information about cookies at www.allaboutcookies.org


Security of your Personal Information
The Home Furnishings Association secures your personal information from unauthorized access, use or disclosure. The Home Furnishings Association secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Websites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

MyHFA.org is also secured by the content delivery network (CDN) CloudFlare. CloudFlare protects against a range of threats: cross site scripting, SQL injection, comment spam, excessive bot crawling, email harvesters, and more.


Changes to this Statement
Home Furnishings Association will occasionally update this Statement of Privacy to reflect company and customer feedback. Home Furnishings Association encourages you to periodically review this Statement to be informed of how Home Furnishings Association is protecting your information.


Contact Information
The Home Furnishings Association welcomes your comments regarding this Statement of Privacy. If you believe that the HFA has not adhered to this Statement, please contact us:

(800) 422-3778 ext. 107
Home Furnishings Association
500 Giuseppe Court, Suite 6
Roseville, CA 95678
info@nahfa.org

We will use commercially reasonable efforts to promptly determine and remedy the problem.