Webinars

Webinars are powerful. They speak to the heart of our fast-paced and steadily increasing business world’s main need: “get it done now and move on to the next task.” The HFA provides a library of webinars to help you and your employees become better retailers.

• Navigating a Health Crisis: How Businesses Can Find Relief in Washington

  Topic: Leadership & Advocacy

  The fast-moving public health crisis is also dealing a heavy blow to businesses, including furniture retailers. HFA’s Washington representative Chris Andresen will tell you how the administration and Congress are…

  Chris Andresen

  Vice President, Dutko Government Relations

  Watch Now

• Making the Final Mile Delivery Your Competitive Advantage

  Topic: Transportation & Logistics

  In the environment of consumer experience, your final mile could become your competitive advantage. Patrick Cory will detail solutions for retailers in hiring the right delivery company for your business…

  Patrick Cory

  Consultant, JB Hunt

  Watch Now

• Furniture Retailers: Discover the Best Practices for Creating an Omnichannel Customer Experience

  Topic: Advertising & Marketing

  Today's customer journey is anything but a funnel; it's more like a Jackson Pollock painting. Shoppers bounce among your website, marketplaces, and in-store visits. Retailers and brands that can create…

  Rich Siefert

  Senior Consultant, FitForCommerce

  Watch Now

• With Tax Refunds Coming, Don’t Let Political Ads Distract Your Customers

  Topic: Advertising & Marketing

  Tax-refund season is coming! Millions of consumers will have extra cash and the desire to spend it. Did you know that 15 percent of them will use it for home…

  Chip West

  Client Marketing Director, Valassis

  Watch Now

• Grow Your Furniture Business Nationwide Without eCommerce

  Topic: Transportation & Logistics

  Would you like to expand your range and sell to customers all across the country? If so, but you’re worried about costs, technical know-how and logistics, this webinar will ease…

  Janet Vito

  VP of Marketing and Sales, uShip

  Watch Now

• Mistakes Furniture Retailers Can’t Afford To Make In 2020

  Topic: Management

  For more than 40 years, Jerry’s research in the furnishings and mattress industries has been recognized around the world for the in-depth understanding it provides about suppliers, manufacturers and retailers.…

  Jerry Epperson

  Founder and Managing Director, Mann, Armistead & Epperson

  Watch Now

• How government matters to your business

  Topic: Leadership & Advocacy

  An HFA member receives a “demand letter” from a lawyer alleging his store’s website doesn’t meet Americans with Disabilities Act requirements and threatening a lawsuit unless the retailer pays the…

  Chris Andresen

  Vice President, Dutko Government Relations

  Watch Now

• Enhancing the experience: Experiential shoppers and how to attract them

  Topic: Sales

  Today’s shoppers are looking for more than just furniture. They want an experience. They come to your stores to get inspired. They want their senses – sight, scent and touch…

  Michelle Adams

  Founder & President, Marketing Brainology

  Watch Now

• Connect with Customers and Exceed Their Expectations Every Time

  Topic: Sales

  Customers expect a smooth and satisfying journey from shopping to purchase to delivery to service. Don’t fail them at any step along the way! The right retail technologies will help…

  Jesse Akre

  President, RetailSystem

  Watch Now

• Drive your digital sales process with proven strategies from the auto industry

  Topic: Sales

  The auto industry has been in the fast lane when it comes to digital marketing. One of the leaders in innovation in the auto industry is David Kain, founder of…

  Scott Hill

  Owner, PERQ

  Watch Now