HFA Sponsorship

Sponsorship creates connections


Become an HFA Sponsor

HFA Sponsorship helps companies grow their awareness among furniture retailers and increases personal connections with retail leaders. Join the group of HFA sponsors growing their business through sponsorship at the HFA.

Download the HFA Sponsor Benefits Overview (pdf)

Contact us to learn more about HFA Sponsorship and how it can grow your business.


With three levels of sponsorship, HFA offers unique vehicles to increase your business.  HFA can help you connect through our original education, digests and emails, guides and directories, furniture markets, and regional events.

SILVER  /  $25,000

GOLD  /  $50,000

PLATINUM  /  $150,000

Silver Sponsors digitally connect with HFA members through our proprietary education and guides.  Plus, you’ll be included in our digital signage at four furniture markets.

Gold Sponsors additionally participate as panelists in HFA Webinars and display at and attend in-person HFA Regional Events.

Platinum Sponsors enjoy ubiquitous branding across nearly all HFA content including the popular HFA Monthly Digest newsletter and recognition at furniture market HFA Seminars.