Sunday, July 29 – Monday, July 30, 2018 Our showroom will be filled with opportunities to learn and grow your business at the Las Vegas Market. Below you will find the schedule at a glance of educational seminars held in the HFA Retailer Resource Center.
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  • 2018 HFA Insights

    Join us Sept. 14-15, in Minneapolis, Minnesota for an immersive journey into the customer experience. Learn which tools you need to take the customer experience to the next level! Register online at www.hfainsights.org
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  • HFA Buying Source

    The program includes pricing discounts, rebates, and terms concessions on furniture you already buy! Free for members.
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  • It pays to join the HFA

    “ The buying program alone will pay for my membership.” —Ed Menapace, The Farmhouse Store, Westfield, New Jersey
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Member Center

Maximize your HFA benefits online. The member center provides easy access to HFA event registration, our product store, education and government relations information, and program updates.

HFA Products Store

Shop the HFA Products Store for products to help you run your furniture business. Browse our Online Product Catalog, purchase products online and more!


This publication brings a unique editorial focus to progressive and relevant issues concerning the home furnishings industry in the retailer’s voice, with an emphasis on issues impacting retailers NOW.

Market Information

Join us at High Point Market, April 14-18. Market information is now available for you to start planning your perfect market experience!

HFA Blog

How to Better Assist Mattress Shoppers Online

By: Kristy Esch, Senior Marketing Manager, PERQ   Mattress shoppers tend to start research online. Help guide consumers along with useful, personalized information on your retail mattress website to win them over.   Mattress shoppers Bryant and Cassi Magnus researched new mattresses online for six months, evaluating different styles, brands

What you need to know about complying with the EPA’s formaldehyde rule

EPA Formaldehyde Rule: The Environmental Protection Agency published its rule covering formaldehyde emissions in composite wood products in 2016. Most of the main requirements were scheduled to be implemented by December 2017. These requirements were delayed until December 2018 by the Trump Administration. Consequently, The Sierra Club and Earth Justice

Steps to Create the Best Furniture Website to Increase Sales

Transform your retail store website from an online catalog to an extension of your sales staff with these furniture website tips that are sure to increase sales. Is your furniture store website delivering quality leads, capturing details on every visitor, and assisting consumers in their research so they move closer