Resource Overview
Blog
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5 Proven Strategies to Drive In-Store Traffic and Amplify Customer Engagement
BUILD IT AND THEY WILL COME: Retail Experiences, Connection, and Inspiration Currently, 1 in 3 Americans is eyeing furniture or mattress purchases. In a digital age where convenience rules and shoppers can effortlessly buy furniture without leaving the comfort of their homes, the way to…
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6 Ways to Drive Traffic to Your Website as Google’s New Algorithm Changes
How to Navigate Google’s New Algorithm and Leverage AI Tools to Benefit Your Business In March 2024, Google's new algorithm impacted many sites deindexed from Google Search. This change is tied to an effort to clean up spam sites and realize the goal of reducing…
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Boosting Brick-and-Mortar Foot Traffic: Embracing Geo-Framing and Beyond
In an era where the convenience of eCommerce is ever-rising, brick-and-mortar stores face the ongoing challenge of attracting customers through their doors. Studies show that foot traffic numbers have been slow to bounce back following the COVID-19 pandemic in 2020, and early 2023 data shows…
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The HFA is committed to championing the causes & issues important to you as a home furnishings retailer.
Our team of retail volunteers and staff work closely with our Washington, D.C. counsel and industry and national associations and organizations to bring you the up-to-the-minute information on government issues that can and will impact your business.
We do the research, gather the information, and monitor the issues so we can keep you well-informed and prepared to take action when needed. As members you’ll receive the benefit of timely information tailored to our industry and recommendations on how to respond—whether it’s making a simple phone call to your representative or taking a more active role and joining our Government Relations Action Team.
Government relations are a critical part of business. It’s not just about politics—it’s about the Marketplace Fairness Act for sales tax collection, interchange fees on bankcard processing, EPA regulations, Department of Transportation regulations, healthcare reform, tax reform, and much, much more. We’ll be your eyes and ears in Washington, D.C.
Upcoming Events
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10Days Until
Southern California Furniture & Accessory Market
2024 08 May2024 09 MayLong Beach, CA
Event Overview Don’t miss the Southern California Furniture & Accessory Market, in Long Beach, California, easily accessible from throughout the region. Stop by the HFA…
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89Days Until
HFA @ Las Vegas Market
2024 26 July2024 31 JulyLas Vegas, NV
The Home Furnishings Association's Resource Center is located in showroom B1050. Visit exhibitors who are retail experts ready to help grow your business with advice…
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180Days Until
HFA @ High Point Market
2024 25 October2024 29 OctoberHigh Point, NC
HFA Resource Center High Point Furniture Market The Resource Center on the first floor of Plaza Suites, space 1-527, has been designed to offer retailers…
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