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The Home Furnishings Association provides many opportunities for retailers to receive additional education and training to better their employees and their business. We provide seminars at both Las Vegas, and High Point Market as well as put on webinars, and podcasts, from industry experts. We also release white papers full of how-to's and great content from within our industry and beyond to improve your business. Check out some of our educational offerings below!
Digital advertising trends you can’t ignore in 20212021 22 April 12:00 pm PT / 3:00 pm ETWe all know that consumer shopping behavior has changed, but have you changed your advertising behavior to evolve with them? Artificial intelligence, data-driven marketing, location-based targeting, and search engine optimization are a must for your furniture business to remain competitive. Trends are coming that will affect your ability to market…
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eCommerce can be your money-making machine
Let’s face it; the pandemic has forced customers to shop more online. Nearly half of buyers (46.7%) say that change is lasting, and they will continue to purchase online post-COVID. Is your business presenting consumers with the best eCommerce experience? It could have a lasting impact on your future revenue.…
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Sharpen your skills and learn new ideas and approaches to make you more effective and efficient. You do not need to be a member of the association to learn with us at these seminars!
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White PapersMore Member Whitepapers
Q2 ’20 Furniture Retailer Survey
Completed in partnership by Piper Sandler & the Home Furnishings Association. Q2 sales trends (which were -8% y/y overall) showed strong improvement in May/June, and…Read More
The 2020 Industry Trend Guide
We are constant consumers being sold everywhere from social media and streaming shows to personal recommendations from friends. In a market where digital is abundant,…Read More
The Five Keys To Inventory Management
As retailers, our inventory is the biggest asset we have that needs constant management to maximize profitability. There are many factors that contribute to a…Read More