Learn from Industry Experts Anytime, Anywhere.
The Home Furnishings Association provides many opportunities for retailers to receive additional education and training to better their employees and their business. We provide seminars at both Las Vegas, and High Point Market as well as put on webinars, and podcasts, from industry experts. We also release white papers full of how-to's and great content from within our industry and beyond to improve your business. Check out some of our educational offerings below!
A WINNING COMBINATION: Best Practices from HFA Retailers of the Year2021 25 February 12:00 pm PT / 3:00 pm ETInteriors Home and PerLora Furniture Design are HFA’s 2020 Retailers of the Year! HFA CEO Mark Schumacher talks with Todd Lehman of Interiors Home, and Perry and Lora Sigesmund of PerLora about how they differentiate themselves from the competition in such areas as customer experience, marketing, innovation, and community involvement…
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Impact your sales using the right social media channels
If you’re not using social media as part of your marketing strategy, you’re letting customers slip through your fingers. Furniture stores are reaching more customers through social media, but determining how to maximize social media channels can be confusing. HFA’s CEO Mark Schumacher hosts Erica Hughes, Digital Media Administrator at…
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White PapersMore Member Whitepapers
Q2 ’20 Furniture Retailer Survey
Completed in partnership by Piper Sandler & the Home Furnishings Association. Q2 sales trends (which were -8% y/y overall) showed strong improvement in May/June, and…Read More
The 2020 Industry Trend Guide
We are constant consumers being sold everywhere from social media and streaming shows to personal recommendations from friends. In a market where digital is abundant,…Read More
The Five Keys To Inventory Management
As retailers, our inventory is the biggest asset we have that needs constant management to maximize profitability. There are many factors that contribute to a…Read More