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The Home Furnishings Association provides many opportunities for retailers to receive additional education and training to better their employees and their business. We provide seminars at both Las Vegas, and High Point Market as well as put on webinars, and podcasts, from industry experts. We also release white papers full of how-to's and great content from within our industry and beyond to improve your business. Check out some of our educational offerings below!
HIRING TALENT: More than filling a position2021 13 May 12:00 pm PT / 3:00 pm ETHiring the right talent is one of the most important decisions you will make. This webinar will provide insights on how to attract and hire talented employees and offer successful interviewing techniques to help you find the best person for your business. Attendees will learn about what qualities are desirable…
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Your customers are evolving. So should your sales process.2021 27 May 12:00 pm PT / 3:00 pm ETThe customer journey is rapidly changing, and the way you sell should too. Today, more than 70% of initial interactions between customers and businesses happen outside of brick-and-mortar locations - meaning that the selling process has become even more nonlinear. We’ll discuss how the sales process has changed, what you…
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Digital advertising trends you can’t ignore in 2021
We all know that consumer shopping behavior has changed, but have you changed your advertising behavior to evolve with them? Artificial intelligence, data-driven marketing, location-based targeting, and search engine optimization are a must for your furniture business to remain competitive. Trends are coming that will affect your ability to market…
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Sharpen your skills and learn new ideas and approaches to make you more effective and efficient. You do not need to be a member of the association to learn with us at these seminars!
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White PapersMore Member Whitepapers
Q2 ’20 Furniture Retailer Survey
Completed in partnership by Piper Sandler & the Home Furnishings Association. Q2 sales trends (which were -8% y/y overall) showed strong improvement in May/June, and…Read More
The 2020 Industry Trend Guide
We are constant consumers being sold everywhere from social media and streaming shows to personal recommendations from friends. In a market where digital is abundant,…Read More
The Five Keys To Inventory Management
As retailers, our inventory is the biggest asset we have that needs constant management to maximize profitability. There are many factors that contribute to a…Read More