DATE
October 25-29, 2024
LOCATION
HFA Resource Center, Showroom 1-527 in Plaza Suites
During each High Point Furniture market, the Home Furnishings Association’s Resource Center is located in Plaza Suites, Showroom 1-527, and is filled with opportunities to learn how to grow your business, for HFA members and non-members alike. Drop in for a cup of coffee, or snacks, and meet with our Showroom Exhibitors, who are experts in their field ready to help solve your pain points and offer discounts and specials to HFA members, like member-only Synchrony consumer financing rates and more! Network with like-minded peers, and enjoy a variety of seminars that cover the most important aspects of being a competitive retailer in today’s market.
HFA RESOURCE CENTER HOURS
TBD
Fri. 10/25
Showroom Open 9:00 am – 5:00 pm
Barista 8:00 am – 4:00 pm
Breakfast 9:00 am – 10:30 am
Lunch 11:30 am – 1:00 pm
Snacks 2:00 pm – 5:00 pm
Sat. 10/26 – Mon. 10/28
Showroom Open 8:00 am – 5:00 pm
Barista 8:00 am – 4:00 pm
Breakfast 8:00 am – 10:30 am
Lunch 11:30 am – 1:00 pm
Snacks 2:00 pm – 5:00 pm
Tues. 10/29
Showroom Open 8:00 am – 3:00 pm
Barista 8:00am – 12:00pm
Breakfast 8:00am – 10:30am
Lunch 11:30am – 1:00pm
Wed. 10/27 CLOSED
Free Seminars
Full List Of SEMINARs To Come!
HFA seminars sponsored by
HFA MARKET SEMINAR SERIES
Our showroom is filled with opportunities to learn how to grow your business. Meet us at the HFA Resource Center and enjoy a variety of seminars that cover the most important aspects of being a competitive retailer in today’s market. Click on each day below to see each daily list of seminars you won’t want to miss!
Friday, October 25
10:00 am – 11:00 am Add to Calendar
The Value of Online Leads
Drew Olson & Alex Van Mannen, FurnitureDealer.net
Discover best practices and strategies for maximizing the value of online leads in the furniture retail industry. You will learn actionable insights into effective techniques for capturing and nurturing digital prospects, including optimizing lead-generation forms and employing personalized follow-up strategies. We will also discuss changing mindsets and help you implement proven methods to enhance lead quality, improve conversion rates, and build robust customer relationships. Make the best of your online leads and have fun making money.
11:30 am – 12:30 pm Add to Calendar
Optimize Your Freight Costs: Insights for Furniture Businesses
Alexandra Griffon, BlueCargo
Join us for an enlightening panel on reducing freight costs and what you need to know about the new Ocean Shipping Reform Act (OSRA). Discover how to stay OSRA compliant and what the new rules mean for you. Learn how to audit your invoices accurately and quickly, find hidden fees, and recover lost funds. This seminar is ideal for furniture retailers and manufacturers aiming to enhance their supply chain efficiency and profitability.
1:00 pm – 2:00 pm Add to Calendar
Navigating Freight Market Changes for Furniture Retailers
Scott Lombardo, Gulfstream Shippers
Join us for a concise seminar tailored for furniture retailers. We’ll cover the current and future states of the ocean and domestic freight markets, their impacts on your furniture business, and actionable strategies to navigate these challenges. Learn practical tips to enhance supply chain resilience and efficiency that will save you and your customer heartache!
2:30 pm – 3:30 pm Add to Calendar
Increase Profits with The Furniture Protection Playbook
Dan Miller, Guardsman Protection Products
Maximize your revenue and profit with our “Furniture Protection Plan Playbook.” Gain insights from top retailers and over a decade of industry experience. Learn effective strategies for selling protection plans, including articulating value, using implied sales, and involving your customer service and delivery teams. We’ll cover commission structures, handling claims, and untapped opportunities with mattresses and adjustable bases. Don’t miss this chance to enhance your store’s success!
4:00 pm – 5:00 pm Add to Calendar
Boosting Sales: The 8 Laws of Marketing in 2024
Jake Freedman, DovrMedia.com
Learn essential strategies to elevate your furniture business, including understanding your audience, leveraging data, embracing digital transformation, and creating compelling content. Discover the power of social media, personalization, multi-channel marketing, and staying ahead with innovation. This session offers actionable insights and real-world examples to help you navigate the evolving marketing landscape and drive sales growth.
The Value of Online Leads
Drew Olson & Alex Van Mannen, FurnitureDealer.net
Discover best practices and strategies for maximizing the value of online leads in the furniture retail industry. You will learn actionable insights into effective techniques for capturing and nurturing digital prospects, including optimizing lead-generation forms and employing personalized follow-up strategies. We will also discuss changing mindsets and help you implement proven methods to enhance lead quality, improve conversion rates, and build robust customer relationships. Make the best of your online leads and have fun making money.
11:30 am – 12:30 pm Add to Calendar
Optimize Your Freight Costs: Insights for Furniture Businesses
Alexandra Griffon, BlueCargo
Join us for an enlightening panel on reducing freight costs and what you need to know about the new Ocean Shipping Reform Act (OSRA). Discover how to stay OSRA compliant and what the new rules mean for you. Learn how to audit your invoices accurately and quickly, find hidden fees, and recover lost funds. This seminar is ideal for furniture retailers and manufacturers aiming to enhance their supply chain efficiency and profitability.
1:00 pm – 2:00 pm Add to Calendar
Navigating Freight Market Changes for Furniture Retailers
Scott Lombardo, Gulfstream Shippers
Join us for a concise seminar tailored for furniture retailers. We’ll cover the current and future states of the ocean and domestic freight markets, their impacts on your furniture business, and actionable strategies to navigate these challenges. Learn practical tips to enhance supply chain resilience and efficiency that will save you and your customer heartache!
2:30 pm – 3:30 pm Add to Calendar
Increase Profits with The Furniture Protection Playbook
Dan Miller, Guardsman Protection Products
Maximize your revenue and profit with our “Furniture Protection Plan Playbook.” Gain insights from top retailers and over a decade of industry experience. Learn effective strategies for selling protection plans, including articulating value, using implied sales, and involving your customer service and delivery teams. We’ll cover commission structures, handling claims, and untapped opportunities with mattresses and adjustable bases. Don’t miss this chance to enhance your store’s success!
4:00 pm – 5:00 pm Add to Calendar
Boosting Sales: The 8 Laws of Marketing in 2024
Jake Freedman, DovrMedia.com
Learn essential strategies to elevate your furniture business, including understanding your audience, leveraging data, embracing digital transformation, and creating compelling content. Discover the power of social media, personalization, multi-channel marketing, and staying ahead with innovation. This session offers actionable insights and real-world examples to help you navigate the evolving marketing landscape and drive sales growth.
Saturday, October 26
9:00 am – 10:00 am Add to Calendar
Social Media Mastery – Strategies to Drive Traffic Into Your Store
Fredy Wright, Conquest Digital
Explore effective strategies for targeting and connecting with your ideal customers on Facebook, Instagram, and TikTok. Dive into the analytics tools these platforms provide to expand your reach, boost post visibility on other popular websites and apps, and grow your audience comprehensively—even beyond social media platforms—for maximum exposure.
10:30 am – 11:30 am Add to Calendar
Sales Training BootCamp to Increase Sales
Rob Ball, HFA Sales Academy
Learn how to increase your sales by 30% in three simple steps! Increasing sales can be daunting, but it can be easy with the proper training and tools. In this workshop, you will learn how to increase your conversion percentage, average sale, and traffic in the door. With these three methods, you will be on your way to consistent growth each month. Top-performing stores are using this method and seeing huge wins. You could be next.
1:00 pm – 2:00 pm Add to Calendar
Elevating Your Ecommerce Strategy With Data-Driven Insights
MJ Barazon, BigCommerce and Scott Williams, Human Marketing
Uncover key insights from BigCommerces’s latest home furnishings consumer survey. You will gain a fresh perspective on the ecommerce landscape with valuable findings on consumer preferences and behaviors. Learn actionable strategies to attract shoppers and increase revenue for your ecommerce store. Discover how to optimize omnichannel presence, enhance user experience, and drive sales in today’s economic climate. Don’t miss this opportunity to learn innovative ways to target customers and amplify your store’s success in the competitive home furnishings market.
2:30 pm – 3:30 pm Add to Calendar
Smart Stores: AI’s Role in Modernizing Furniture Retail
Richard Harris, Orbit Interactive
Explore how AI is revolutionizing the retail furniture industry with innovations like smart pricing tags and enhanced customer engagement. Stay ahead by diving into the latest AI retail trends and strategies to future-proof your business for 2025 and beyond. Discover the future of retail and ensure your store remains competitive.
4:00 pm – 5:00 pm Add to Calendar
Transforming Furniture Retail: Integrating Artistry and Innovation
Dan Bennett, Furniture.com
Join Furniture.com for a seminar tailored to furniture retailers, exploring the balance between technology and artistry in merchandising. Learn how to integrate data science and new technologies to enhance shopper engagement and drive sales. Discover actionable strategies to optimize your operations and stay competitive in the ever-evolving furniture market.
Social Media Mastery – Strategies to Drive Traffic Into Your Store
Fredy Wright, Conquest Digital
Explore effective strategies for targeting and connecting with your ideal customers on Facebook, Instagram, and TikTok. Dive into the analytics tools these platforms provide to expand your reach, boost post visibility on other popular websites and apps, and grow your audience comprehensively—even beyond social media platforms—for maximum exposure.
10:30 am – 11:30 am Add to Calendar
Sales Training BootCamp to Increase Sales
Rob Ball, HFA Sales Academy
Learn how to increase your sales by 30% in three simple steps! Increasing sales can be daunting, but it can be easy with the proper training and tools. In this workshop, you will learn how to increase your conversion percentage, average sale, and traffic in the door. With these three methods, you will be on your way to consistent growth each month. Top-performing stores are using this method and seeing huge wins. You could be next.
1:00 pm – 2:00 pm Add to Calendar
Elevating Your Ecommerce Strategy With Data-Driven Insights
MJ Barazon, BigCommerce and Scott Williams, Human Marketing
Uncover key insights from BigCommerces’s latest home furnishings consumer survey. You will gain a fresh perspective on the ecommerce landscape with valuable findings on consumer preferences and behaviors. Learn actionable strategies to attract shoppers and increase revenue for your ecommerce store. Discover how to optimize omnichannel presence, enhance user experience, and drive sales in today’s economic climate. Don’t miss this opportunity to learn innovative ways to target customers and amplify your store’s success in the competitive home furnishings market.
2:30 pm – 3:30 pm Add to Calendar
Smart Stores: AI’s Role in Modernizing Furniture Retail
Richard Harris, Orbit Interactive
Explore how AI is revolutionizing the retail furniture industry with innovations like smart pricing tags and enhanced customer engagement. Stay ahead by diving into the latest AI retail trends and strategies to future-proof your business for 2025 and beyond. Discover the future of retail and ensure your store remains competitive.
4:00 pm – 5:00 pm Add to Calendar
Transforming Furniture Retail: Integrating Artistry and Innovation
Dan Bennett, Furniture.com
Join Furniture.com for a seminar tailored to furniture retailers, exploring the balance between technology and artistry in merchandising. Learn how to integrate data science and new technologies to enhance shopper engagement and drive sales. Discover actionable strategies to optimize your operations and stay competitive in the ever-evolving furniture market.
Sunday, October 27
9:00 am – 10:00 am Add to Calendar
State of the Industry with Jerry Epperson
Jerry Epperson, Epperson, Mann & Armistead
Mr. Epperson, a renowned industry veteran, is set to impart his knowledge of the State of the Furniture Industry, including current market dynamics, what to expect in an election year for our industry, and strategies for staying ahead of the competition. He will offer insightful perspectives on industry trends during this highly informative seminar. You will gain invaluable insights into the current landscape and its projected development over the coming years.
10:30 am – 11:30 am Add to Calendar
Cash is King: Cash Flow Strategies for Retail Success
Dan Jablons, The Retail Smart Guys
Retail Businesses often show great top-line revenue but don’t always have great cash flow. But why? Dan Jablons reveals how your store can generate better cash flow so you have the money to do the things you want to do!
1:00 pm – 2:00 pm Add to Calendar
Unified Commerce: Integrating Ecommerce, In-Store, B2B, Social, and Mobile Sales
Brett Bullock, Shopify
Discover how integrating ecommerce, in-store, B2B, social, and mobile sales streamlines operations and enhances customer experience. Learn strategies to accelerate market entry, boost revenue with AR/VR, ML, and AI, and reduce costs through automation. Join us to empower your business with effective retail integration strategies.
2:30 pm – 3:30 pm Add to Calendar
Trends of Tomorrow: The Impact of Gen X and Millennial Consumers
Nicole Bergen, Elevate Marketing
Discover how Generation X and Millennials are revolutionizing the furniture industry with their unique preferences and nearly $2 billion in spending power. We’ll break down the advertising messages that resonate with these generations and discuss strategies for telling your brand story in a way that captivates their attention and wallets!
4:00 pm – 5:00 pm Add to Calendar
Creative Ways To Grow Your Customer Base
Adam Ball, Esquire Advertising
Are you ready to expand your customer base? Do you struggle to advertise to people most likely to buy your products? Join us as we showcase how to identify and target key demographics in your market. Discover how to use advanced data analytics to pinpoint customers who perfectly align with your products and services, leverage customer insights to tailor your marketing to the right audiences, and use these newfound strategies to build lasting relationships and drive meaningful growth. Get ready to elevate your business and take your marketing to the next level!
State of the Industry with Jerry Epperson
Jerry Epperson, Epperson, Mann & Armistead
Mr. Epperson, a renowned industry veteran, is set to impart his knowledge of the State of the Furniture Industry, including current market dynamics, what to expect in an election year for our industry, and strategies for staying ahead of the competition. He will offer insightful perspectives on industry trends during this highly informative seminar. You will gain invaluable insights into the current landscape and its projected development over the coming years.
10:30 am – 11:30 am Add to Calendar
Cash is King: Cash Flow Strategies for Retail Success
Dan Jablons, The Retail Smart Guys
Retail Businesses often show great top-line revenue but don’t always have great cash flow. But why? Dan Jablons reveals how your store can generate better cash flow so you have the money to do the things you want to do!
1:00 pm – 2:00 pm Add to Calendar
Unified Commerce: Integrating Ecommerce, In-Store, B2B, Social, and Mobile Sales
Brett Bullock, Shopify
Discover how integrating ecommerce, in-store, B2B, social, and mobile sales streamlines operations and enhances customer experience. Learn strategies to accelerate market entry, boost revenue with AR/VR, ML, and AI, and reduce costs through automation. Join us to empower your business with effective retail integration strategies.
2:30 pm – 3:30 pm Add to Calendar
Trends of Tomorrow: The Impact of Gen X and Millennial Consumers
Nicole Bergen, Elevate Marketing
Discover how Generation X and Millennials are revolutionizing the furniture industry with their unique preferences and nearly $2 billion in spending power. We’ll break down the advertising messages that resonate with these generations and discuss strategies for telling your brand story in a way that captivates their attention and wallets!
4:00 pm – 5:00 pm Add to Calendar
Creative Ways To Grow Your Customer Base
Adam Ball, Esquire Advertising
Are you ready to expand your customer base? Do you struggle to advertise to people most likely to buy your products? Join us as we showcase how to identify and target key demographics in your market. Discover how to use advanced data analytics to pinpoint customers who perfectly align with your products and services, leverage customer insights to tailor your marketing to the right audiences, and use these newfound strategies to build lasting relationships and drive meaningful growth. Get ready to elevate your business and take your marketing to the next level!
Monday, October 28
9:00 am – 10:00 am Add to Calendar
Transforming Your Customers’ Experience through Platform Optimization
Marwan Abdoh, MGLogics
We will explore how to improve your site performance on Shopify and BigCommerce. Discover site performance techniques, third-party integrations, intuitive UI/UX design, and leveraging data analytics for personalized shopping. Learn how to leverage data analytics for personalized shopping experiences and implement headless commerce solutions for greater flexibility. You will walk away with actionable insights to improve customer satisfaction and drive business growth.
10:30 am – 11:30 am Add to Calendar
How to Elevate Your Design Services in Your Retail Store
Erik Lillejord, Linnihan Foy
A frequently asked question in the furniture industry is, “Why don’t more people utilize our free design services?” We will answer this question and help you build strategies to improve design service utilization. We will explore the psychology behind how a consumer chooses a designer and how you can better position your designers to be chosen. You will walk away with actionable strategies to begin improving your design utilization.
1:00 pm – 2:00 pm Add to Calendar
Increase ROI in your Backend Operations
Billy Lindler, USSI
Join us for a session on optimizing your Furniture Retail Warehouse Operations! Discover cost-effective strategies to improve ROI, address supply chain challenges, enhance storage efficiency, and optimize workforce management. Don’t miss out on valuable insights to propel your warehouse operations to new heights.
2:30 pm – 3:30 pm Add to Calendar
Elevate Your Delivery Game: Customer-Centric Strategies for Furniture Retailers
Bob Bauer, DispatchTrack
Enhance your furniture retail delivery with our seminar! Discover what customers expect in 2024 and beyond, and learn strategies to exceed those expectations. Gain insights into improving delivery efficiency, communication, and customer satisfaction. Join us to transform your delivery experience into a key differentiator for your business.
4:00 pm – 5:00 pm Add to Calendar
Retargeting Strategies for Increasing Repeat Purchases
Don Wingate, LS Direct
Unlock the secrets to reactivating and retargeting customers to secure repeat purchases. This seminar will explore measuring and increasing Customer Lifetime Value (CLTV), reducing one-time buyers, and using analytics for personalized marketing. Learn to create data-driven direct mail campaigns to boost CLTV and decrease churn. Gain new strategies to enhance your customer journey and drive more sales.
Showroom Exhibitors
Our exhibitors are experts in the furniture retailing industry and are here to help you streamline your businesses, drive more store traffic, and help you grow revenue. See the full list of exhibitors and their services below and be sure to stop by during market for market specials and to find out how they can help improve your business.
Saturday afternoon coffee and sweet treat sponsor
Sunday coffee bar sponsor
EXHIBITORS - COMING SOON!
Exhibitors denoted by an asterisk have Market Specials.
Financing
HFA Solution Partner – Acima is the only lease-to-own program that gives retail partners a choice between an on-site representative or a virtual approval platform. You enjoy best-in-class service seven days a week so you have more time to focus on your business and customers.
HFA Solution Partner – FormPiper is a convenient tool that automates your consumer financing application process into a single form. You can run more applications, boost revenue, and build customer relationships by providing financing options that customers want and need.
MARKET SPECIAL: Receive up to one year free when you enroll as a new customer. New customers only. 18-24 month contract required. Offer expires 11/30/24.
HFA Solution Partner – Snap Finance Snap Finance provides secondary financing solutions for credit-challenged customers both in-store and online. You receive an efficient financing system that is as transparent as possible and has served more than three million consumers. Snap looks beyond credit scores to empower people of all credit types while enabling retailers to close more sales.
MARKET SPECIAL: Enjoy no fees as a new customer. Must be an HFA member. New customers only. Subject to approval. Offer expires 11/30/24.
HFA Solution Partner – Synchrony offers you access to exclusive HFA low everyday rates, monthly buy-down specials, and volume rebates! And the Synchrony tailored credit card programs engage your customers where they shop: in-store, online, or via mobile.
MARKET SPECIAL:
Enroll with Synchrony at High Point Market and receive a pair of Apple AirPods*. New Synchrony merchants will also receive a $300 Visa Prepaid Card.**
Market Promo: November 6, 2024 – December 17, 2024: 18 Months WPDI 6.75% & 36 Months EPNI 12.39%
*Online enrollees are not eligible for the AirPods, must enroll at High Point Market. ** One-time incentive. Limit one Visa Prepaid Card per merchant. To qualify, merchants must have enrolled with Synchrony HOME, completed new dealer training, and submitted three new credit applications within 90 days of enrollment. All valid, approved or declined applications qualify. Allow 8 weeks to receive the Visa Prepaid Card. The Visa Prepaid Card is issued by MetaBank® pursuant to a license from Visa U.S.A. Inc. Offer valid only on new partner enrollments. Not applicable for program transfers. Credit is extended by Synchrony Bank.
HFA Solution Partner – Trekstone Financial offers the lowest credit card processing rates, free placement equipment, and top-of-the-line customer service. You enjoy personalized account service not available from larger organizations, including customized rates, free equipment, higher risk account approvals, and no contracts.
MARKET SPECIAL: Receive a $150 Visa Gift Card for each new account. New customers only. Subject to activation. Offer expires 11/30/24.
POINT-OF-SALE
HFA Solution Partner – Furniture Wizard Software is a retail management system that provides inventory management & an easy-to-use POS for your store. You simplify your life and shift your culture from reactive to proactive. Join thousands of retailers that experienced the magic of Furniture Wizard through businesses insights driving impactful decisions. Informed by over 100 years of furniture retail experience.
MARKET SPECIAL: Waive the setup fees with Furniture Wizard in the Cloud. New customers only. Subject to approval. Offer expires 11/30/24.
HFA Solution Partner – Myriad Software’s PointCentric is a web-based POS and Inventory Management system and one of the most advanced Retail Management Systems in the industry. You gain real-time Inventory Visibility, Integrated Shopping Cart, Product Customization, Clean and Attractive Design, Full Mobile Accessibility, Easy Set-Up and Training, A/R, A/P, Financials and integration with apps such as Dispatch Track, Podium, RWS, SQUARE, EMAIL.
MARKET SPECIAL: Save 20% on start-up fees and pay only $85/user. New customers only. Offer expires 11/30/24.
HFA Solution Partner – STORIS offers POS, Customer Experience Management, eCommerce, Inventory Control, Supply Chain Management, BI, Accounting, and more. You are served by our team which is driven to produce tangible results for our retailers. STORIS consistently introduces new enhancement-rich releases and pertinent technology solutions to meet evolving market demands.
MARKET SPECIAL: Receive a free module and save 10% on implementation. New customers only. Offer expires 11/30/24.
MARKETING/WEBSITES/CUSTOMER EXPERIENCE TECHNOLOGY
3 Keys provides businesses with advice on how to effectively use gifts and promotional items as part of their marketing strategy. You build relationships, increase brand awareness and drive sales through a stregic gift and promotional item strategy.
MARKET SPECIAL: Visit us for a free gift and save 10-30% in-stock items. Offer expires 11/30/24.
ACA delivers powerful visual and audio messages through television ads, radio ads, corporate videos, web videos, and 3D animation. You receive full creative support from creative conceptualization to completion using the latest audio recording and video editing equipment and software to generate advertising that stands apart and gets results.
MARKET SPECIAL: Receive a free digital asset package with a new order. Offer expires 11/30/24.
Drive Retail Marketing helps your business thrive online through tailored marketing strategies and cutting-edge solutions. You can stand out in a crowded market, reach the right audience, and effectively showcase products online.
HFA Solution Partner – Esquire Advertising offers hyper-targeted digital advertising service that accurately identifies high-value consumers and their competitors. You enjoy fraud-free, digital advertising, attribution reporting based on household addresses, and a dashboard that helps you understand market trends, competitor actions, store trends, and consumer behaviors.
MARKET SPECIAL: Receive a 20% campaign bonus for three months. New customers only. Offer expires 11/30/24.
HFA Solution Partner – Podium helps you attract more leads and convert them faster! Your text campaigns, chatbots, and online reviews are easy and impactful–and now all turbocharged with the power of Artificial Intelligence.
MARKET SPECIAL: Receive a free month of Podium as a new customer. New customers only. Offer expires 11/30/24.
HFA Solution Partner – Renaissance is a digital platform provider offering robust website, point of sale, and kiosk solutions. You gain access to 55+ top-tier product catalogs with a website subscription, plus a digital kiosk solution with unlimited user licenses and access to an extensive library of marketing material at no additional cost.
MARKET SPECIAL: Get two months free when you pay for ten as a new customer. Must be an HFA member. New website customers only. Setup fee applies. Offer expires 11/30/24.
PRODUCTS/SERVICES/CONSULTING
American Homestead Furniture offers exclusive retail-tested best-selling upholstery and case goods made from quality components. You expand your offering and increase your margins with unlimited mix-ability on concierge-level factory direct buying and curated truckloads from our US warehouse. AHF boasts operational excellence allowing for Direct To Consumer shipping from our fully stocked warehouse.
MARKET SPECIAL: Save 5% on new orders. Payment terms met. Offer expires 11/30/24.
HFA Sales Academy offers an extensive furniture sales training curriculum with on-demand courses appropriate for all sales employees. You can access the largest library of proven furniture sales techniques in the world with over 22 hours of on-demand online learning, more than 200 short training videos, and important quizzes to confirm understanding.
MARKET SPECIAL: Receive a live virtual live training session. New customers only. Offer expires 11/30/24.
HFA has been serving the home furnishings industry for over 100 years. Its members can access tools and resources to help you and your company thrive. Join us for networking events, education opportunities, business solutions, business savings, and advocacy. As how we can be of service to you! You can be part of the premier organization serving and advancing the home furnishings industry for over 100 years.
Market Special: Receive a free Apple AirTag when you meet with us and mention this offer. New members only. One per company. Offer expires 11/30/24.
INSURANCE/WARRANTIES/PROTECTION
Guardsman offers quality protection plans, streamlined claims submission, and superior customer service. You enjoy peace of mind knowing your product sales are protected by a century of care knowledge and thousands of trained professionals that visit hundreds of thousands of homes every year to successfully service furniture.
MARKET SPECIAL: Enter to win a free Guardsman product countertop display. Offer expires 11/30/24.
HFA Solution Partner – ProtectALL USA offers protection plan services and products to the furniture, mattress/bedding, hospitality and other industries. You can be confident that our full national coverage with highly-skilled technicians will leave your customers happy.
WAREHOUSE/LOGISTICS/DELIVERY
DispatchTrack’s delivery platform helps retailers optimize routes, track their deliveries & elevate last mile customer delivery experience. You receive fast deployment, constant cloud-based updates, and end-to-end functionality to optimize the last mile and exceed customers’ expectations.
MARKET SPECIAL: Enjoy waived training fees. Offer expires 11/30/24.
Envio by Vista offers customized AI-powered solutions to simplify delivery operations for your business. You receive a seamless and user-friendly delivery management experience powered by the latest technology.
MARKET SPECIAL: Enjoy a free 90-day trial and waived setup and management fees. Month-to-month after 90 days. No contracts. Cancel any time. Offer expires 11/30/24
HFA Solution Partner – Gulfstream Shippers Association combines the buying power of its members to secure and maintain competitive rates from ocean carriers. You enjoy a stable annual import rate structure thanks to the expertise and bargaining power of the association, regardless of your company size. Plus, a partnership with Bluewater Logistics Group LLC provides your domestic, non-ocean international and warehousing needs.
MARKET SPECIAL: Receive a free global logistics health check and consult. New customers only. Subject to approval. Offer expires 11/30/24.
HFA Solution Partner –J.B. Hunt provides safe, reliable transportation and logistics services for a variety of customers throughout North America. You develop simpler supply chain operations while enjoying reasonable shipping costs.
HFA Solution Partner – Service Technologies’ Service Hub combines warranty claims, vendor chargebacks, scheduling/routing, and more into one platform. You enjoy immediate cost savings, operational efficiencies, and customized capabilities.
United Steel Storage, Inc. (USSI) provide transformational services and solutions for operational excellence in warehousing and logistics. You develop elevated warehousing and logistics operations.
EXPO SHOWCASE EXHIBITORS
HFA Solution Partner – BigCommerce is the most trusted commerce solution provider. You enjoy accelerated growth with 24/7 global support, premium security features and industry-leading uptime.
Elevate is a marketing intelligence company that accelerates growth through meticulously orchestrated consumer research studies and strategic action steps. We provide clarity in chaos and tell stories that command attention and accelerate growth amongst your most desired customers. To put it simply, our job is to help businesses market with increased effectiveness and media ROI.
eRetail Systems offers a POS solution enabling floor staff to process payments without leaving the customer unattended. You maintain customer connection and avoid last-minute changes to purchase decisions.
HFA Solution Partner – Fortiva Retail Credit offers second-look financing solutions supporting the financial needs of consumers with less-than-prime credit. You receive important financial support to businesses that approve and retain more consumers.
FurnishNearMe is an online platform that makes it easy for consumers to find and buy furniture in their area at local furniture retailers. You receive a worldclass website, digital product catalog, and online customer acquisition strategies.
MARKET SPECIAL: Receive a free furniture retailer or manufacturer website. Offer expires 12/31/24.
HFA Solution Partner – HFA Healthcare Solutions is for members of the Home Furnishings Association to provide owner-operators customized healthcare plans. You save money and provide your employees peace of mind for their health needs.
IHFRA empowers members through networking, education, and strategic partnerships to foster innovation in the industry. Your IHFRA membership unlocks exclusive savings through vendor discounts, health insurance options, and a robust benefits package. Stay ahead with industry insights, webinars, and networking opportunities that drive growth and keep you competitive!
MARKET SPECIAL: Join IHFRA for only $99 for your first year of membership! New customers only. Offer expires 11/30/24.
Kadro offers decades of eCommerce expertise delivering custom solutions to optimize online stores, drive growth, and increase efficiency. You enjoy custom-built ecommerce solutions that enhance customer experiences, boost conversions, and streamline operations. Our 100% US-based expert team delivers scalable, efficient platforms tailored to your business, ensuring long-term growth and profitability.
MARKET SPECIAL: Save 30% on onboarding costs. Offer expires 11/30/24.
Kid Gloves is a specialty moving company expertly transporting fine art, elegant mirrors, dazzling chandeliers, fine furniture, and more. Your customers can rest assured that their cherished belongings are handled with the utmost gentleness and expertise.
MARKET SPECIAL: Save an additional 5% off first delivery order. Offer expires 11/30/24.
HFA Solution Partner – MGLogics solves your digital challenges with bespoke ecommerce development and integration services. You receive customized e-commerce solutions, applications and APIs that streamline operations, elevate customer experiences, and achieve sustainable growth.
MARKET SPECIAL: Save 20% on all solutions and services. New customers only. Offer expires 1/15/25.
Pistachio is a modern software platform that supports furniture retailers from the point of sale to purchasing to order delivery. You have complete visibility and control for your business from the moment a customer contacts you to order delivery and follow-up. Smart automations make your team more efficient, prevent mistakes, and lower your fixed costs.
MARKET SPECIAL: Save 50% vs. your current POS, guaranteed! New customers only. Offer expires 11/30/24.
HFA Solution Partner – Profitability Consulting Group helps home furnishings retailers dramatically improve profit, cash flow, sales, and quality of life. You receive a complete profitability analysis, benchmarks that are unique to your store, and detailed formulations and tactics in order to achieve business success.
MARKET SPECIAL: Save 20% on your comprehensive profitability analysis. New customers only. Subject to approval. Offer expires 11/30/24.
Therabody offers the popular Theragun and more daily wellness products powered by innovative technology. You can expand your retail offering with exciting products at a reasonable pricepoint.
MARKET SPECIAL: Enjoy free shipping on all High Point Orders! Must complete application via Therabody B2B Portal. Offer expires 11/30/24.
TruCare Protection covers customers from unexpected failures and mishaps with no Surprise Cost and expert service. You receive day one bottom line income without the expense of overhead or investment in physical products.
HFA Solution Partner – Oracle | NetSuite is a software company that has developed an industry-leading cloud-based business management platform used by more than 34,000 fast-growing organizations across the globe. That platform consists of a suite of applications that help Retail companies run their business, analyze business performance in real-time and drive major efficiency gains and cost savings.
HFA SOLUTION PARTNER – Kafene brings innovative lease-to-own purchasing options to industries like furniture, appliances, electronics, and tire and wheel products. With Kafene, your customers can apply with no credit required (and no impact on any existing score), as low as $0 down, and up to 6 months to purchase their merchandise at no extra cost! All these Kafene benefits mean that customers can BUY MORE IN YOUR STORE.
HFA Solution Partner – AM Home Delivery and Trucking provides home delivery of furniture, appliances, home gym equipment, installation and removal of mattresses, and other large bulky home items. They specialize in the installation of high-end appliances.
ADL is the leading anti-hate organization in the world. Founded in 1913, its timeless mission is “to stop the defamation of the Jewish people and to secure justice and fair treatment to all.” Today, ADL continues to fight all forms of antisemitism and bias, using innovation and partnerships to drive impact. A global leader in combating antisemitism, countering extremism, and battling bigotry wherever and whenever it happens, ADL works to protect democracy and ensure a just and inclusive society for all.
Talented craftsmen at AHM Furniture Service can repair and restore scratched or damaged furnishings and give customers’ pieces a new life.
HFA Solution Partner – Avataar’s 3D and AR solution offers retailers an end-to-end platform for improving commerce consumer journeys through life-size 3D and AR product discovery. With Avataar’s automated 3D and AR solution, furniture retailers can create 3D products using our patented AI platform and display highly photorealistic products in the shopper’s space, increasing buying confidence.
HFA Solution Partner – Clientbook is a platform and mobile app that facilitates easy client management by furniture sales associates. By using Clientbook, retailers gain visibility and control over the customer experience, resulting in more store visits, better sales conversion rates, and higher average dollar sales.
Whether you’re looking for a website enabled with eCommerce or want to keep customers on your website browsing thousands of products to buy in your store, MicroD will customize a solution to fit your business today and easily scale for growth tomorrow.
Spectrum’s experienced industry marketing experts leverage proven strategies to provide clients with advanced direct marketing solutions that deliver superior marketing results and measurable return on investment.
Kenect helps you engage with your customers where they are— texting on their phone. Double your leads, generate online reviews, and capture payments— all via text.
Check out photos from LAST MARKET!
