Webinars

Webinars are powerful. They speak to the heart of our fast-paced and steadily increasing business world’s main need: “get it done now and move on to the next task.” The HFA provides a library of webinars to help you and your employees become better retailers.

• eCommerce Essentials for Brick-and-Mortar

  Topic: Digital MarketingSales

  eCommerce Essentials for Brick-and-Mortar A strong eCommerce presence isn’t just about selling online—it’s a powerful tool to drive customers into your store and enhance your brand. A well-optimized website and…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Driving Results with Sales Process & Planning

  Topic: Digital MarketingSales

  Starting: May 22, 2025

  Driving Results with Sales Process & Planning A high-performing sales team doesn’t happen by chance—it’s built on a structured process and a strategic plan for long-term success. In part two…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Register

• Building High-Performing Sales Teams

  Topic: Digital MarketingSales

  Starting: May 8, 2025

  Building High-Performing Sales Teams Behind every great home furnishings store is a powerhouse sales team—and behind every great sales team is a smart, strategic manager. In part one of this…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Register

• The Future of Home Furnishings Retail with Todd Wanek

  Topic: Leadership & ManagementOperations & Warehousing

  The Future of Home Furnishings Retail with Todd Wanek Join Todd Wanek, President and CEO of Ashley Furniture Industries, LLC, for a webinar on the state and future of the…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Recruit High-Performing Sales Teams

  Topic: Human Resources

  Recruit High-Performing Sales Teams Attracting and keeping top sales talent is a major challenge for furniture retailers, especially in today’s competitive market. Join a dynamic panel of industry experts and…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• The Hidden Value of Employee Benefits

  Topic: Human Resources

  The Hidden Value of Employee Benefits Offering meaningful employee benefits can transform your retail business. This webinar will explore why investing in your employees is a strategic decision that boosts…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Let AI Revolutionize Your Advertising

  Topic: Advertising & MarketingDigital Marketing

  Let AI Revolutionize Your Advertising Discover how AI is revolutionizing advertising for home furnishings retailers. This engaging panel discussion will explore practical strategies for leveraging AI to optimize your marketing…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Generational Consumer Buying Trends for 2025

  Topic: Advertising & MarketingDigital Marketing

  Generational Consumer Buying Trends for 2025 Our expert panel will delve into the ever-changing landscape of consumer buying habits, focusing on how generational preferences and technology are shaping the market.…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Government Affairs Impacting the Home Furnishings Industry in 2025

  Topic: AdvocacyLeadership & Management

  Government Affairs Impacting the Home Furnishings Industry in 2025 Stay informed and prepared for 2025 with an exclusive webinar featuring HFA lobbyists as they share critical updates on the latest…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now

• Elevate the Customer Experience with Omnichannel Strategies

  Topic: Digital Marketing

  Elevate the Customer Experience with Omnichannel Strategies Your customers expect a seamless and personalized experience in-store and online. The best way for furniture retailers to enhance customer satisfaction and drive…

  Shannon Williams

  Chief Executive Officer, Home Furnishings Association

  Watch Now