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Our People

The HFA staff serves members across North America from our offices in California, Texas and North Carolina.

 

Executive Staff

 

Sharron Bradley Mary Frye Mark Schumacher
Sharron Bradley,
CEO
Roseville, CA
(800) 422-3778 ext. 101
Email
Mary Frye,
Executive VP
Dallas, TX
(800) 422-3778 ext. 201
Email
Mark Schumacher,
Executive VP of Membership & Marketing
High Point, NC
(800) 422-3778 ext. 310
Email

Membership & Benefits Team

The membership team is ready and available to service all your membership needs.
 

Minh Rubin Jordan Boyst
Shannon Williams,
Director of Membership and Programs
Roseville, CA
(800) 422-3778 ext. 114
Email
Minh Rubin,
Membership Manager
Roseville, CA
(800) 422-3778 ext. 118
Email
Jordan Boyst,
Program Manager
High Point, NC
(800) 422-3778 ext. 301
Email

 

Sherry Hansen Josh Bickley
Sherry Hansen,
Membership Specialist
Roseville, CA
(800) 422-3778 ext. 104
Email
Kiara Stevens,
Young Professionals – Event Manager
Roseville, CA
(800) 422-3778 ext. 120
Email
Josh Bickley,
Member Onboarding Manager
Roseville, CA
(800) 422-3778 ext. 107
Email
Jana Sutherland Candy Baker
Jana Sutherland,
Membership Team Coordinator
Dallas, TX
(800) 422-3778 ext. 202
Email
Candy Baker,
Partnership Manager
High Point, NC
(800) 422-3778 ext. 309
Email

Marketing/Communications Team

The Marketing/Branding team is responsible for all organizational marketing and branding efforts, which includes the RetailerNOW.
 

Dan McCann Tim Timmons Doug Clark
Dan McCann,
Director of Marketing
& Branding
Roseville, CA
(800) 422-3778 ext. 115
Email
Tim Timmons,
Creative Services Manager,
High Point, NC
(800) 422-3778 ext. 303
Email
Doug Clark,
Content Manager
High Point, NC
(800) 422-3778 ext. 305
Email

 

Robert Bell James Halpern Angel Coleman
Robert Bell,
Content Editor
High Point, NC
(800) 422-3778 ext. 307
Email
James Halpern,
Digital Marketing Specialist
Roseville, CA
(800) 422-3778 ext. 106
Email
Angel Coleman,
Graphic Designer
Roseville, CA
(800) 422-3778 ext. 117
Email

 


Events & Education Team

 

Kathleen Mitchell Kaprice Crawford
Kathleen Mitchell,
Director of Events
Roseville, CA
(800) 422-3778 ext. 105
Email
Kaprice Crawford,
Director of Education
Roseville, CA
(800) 422-3778 ext. 102
Email

Operations Team

The Operations Team works in the background to maintain the inner-workings and technical infrastructure of the HFA.
 

Jef Spencer Cindy Gauss
Jef Spencer,
Director of Operations
Roseville, CA
(800) 422-3778 ext. 111
Email
Cindy Gauss,
Database Manager
High Point, NC
(800) 422-3778 ext. 304
Email
Alex Lindberg,
Database Assistant
High Point, NC
(800) 422-3778 ext. 308
Email

Finance/Accounting Team

 

Janice Carlson Melody King Debrah Carpenter
Janice Carlson,
Director of Accounting and Business Operations
Roseville, CA
(800) 422-3778 ext. 108
Email
Melody King,
Senior Staff Accountant
Roseville, CA
(800) 422-3778 ext. 110
Email
Debrah Carpenter,
Accounting Associate
Roseville, CA
(800) 422-3778 ext. 109
Email

 
 
 

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