Home furnishings retailers must create strategies for driving traffic to their physical stores as a critical component of their overall business strategy. While online shopping is gaining popularity, many customers still prefer to see and touch products in person before purchasing. In this blog post, we’ll explore ways home furnishings
Have you ever felt overwhelmed trying to figure out how to drive more sales and profitability for your furniture store? As an owner or manager, you likely wear many hats daily, and keeping up with all the tasks needed to run the business successfully can feel impossible. While growing sales
In an era where technology shapes every aspect of business, furniture store owners are poised at a unique intersection of traditional retail and digital innovation. The key to thriving in this landscape lies in embracing technological advancements. This blog aims to explore the importance of integrating technology into the sales
So, here’s a question, True or False, from YOUR experience and perspective in either Direct Sales or Managing the Selling Process: “Successfully executing a selling process CONSISTENTLY is very challenging for me.” If your answer is TRUE, you are not alone! There are so many sales professionals who struggle to
The formula is fairly easy when considering strategies to increase sales in the retail furniture store environment. Sales = Customer Visits x Close Ratio x Average Sale. Increase your close ratio and average sales, and overall sales naturally increase. The easiest way to increase close ratio and average sales is
Approximately 40% of the U.S. population has less-than-perfect credit1, with credit scores that range from 550-700 amid the broader FICO scale of 300-850. Although these everyday Americans typically have dependable and full-time income, they fail to meet the criteria of prime lenders. When a prime lender declines credit for these
Launching an eCommerce program requires an investment in human and financial resources, but the return promises to more than recoup that outlay. More importantly, ignoring an online sales channel could soon come at a steep cost: A downturn in revenue as more buyers take their business to competitors with an
eCommerce has become essential for home furnishing businesses to reach and engage with customers. However, despite the convenience and accessibility of online shopping for customers and retailers, eCommerce cart abandonment is a significant challenge. Online shopping carts’ average cart abandonment rate is a whopping 70%, signaling a need for
In recent years, the retail and eCommerce landscape has significantly shifted towards embracing and favoring digital-first experiences. This trend, spanning across industries from fashion to furniture, shows no signs of slowing down, with global retail eCommerce sales expected to grow by 56% over the next few years, reaching approximately $8.1
Are you looking for budget-friendly ways to refresh your home furnishings store without breaking the bank? You’re not alone! In this blog post, we’ll give you ten tips on how to be cost-effective when updating the look and feel of your home furnishing store. From rearranging departments to signage and
A digital marketing plan outlines strategic online tactics that determine how you promote your products, services, and brand online. With
In today’s retail landscape, where demands are constantly increasing and productivity is key, the role of a manager has become
For small businesses, posting on Facebook just isn’t enough anymore. On average, only 2% of your fans will see one
When I think of Facebook, there is one thing that comes to mind: the song “Changes” by David Bowie because
What is Digital Advertising? Digital advertising refers to marketing completed through online channels (e.g., websites, streaming platforms, email, etc.). It
Traffic Mastery: Organic & Paid Advertising Join our panel of experts as we dive into the key strategies for maximizing your online presence. Learn how
Drive Traffic with Data Insights There is untapped potential for driving traffic to your store by using the data you collect. Industry experts will share
