Sales

hand changes face of dice from B2C to D2C
Arindam Basu
Direct-To-Consumer Product Options Increases Profitability for Retailers

The Direct-To-Consumer (DTC) market has grown 75% over the last two years, surpassing $200B. DTC provides excellent flexibility to offer more affordable and effective choices with improved profit margins and reduced costs.  In this article, we will review the growth of Direct-to-Consumer product options and how they will increase profitability

NFINITE
How product visuals Influence Sales in 2023

Consumers have an abundance of choice when it comes to e-commerce. Countless brands and retailers vie for consumer attention and share of wallet. So what are the deciding factors that turn shoppers into customers? Last year, Nfinite confirmed in a proprietary data report that product imagery is high on the

Inside a furniture store with sofa and chair displays.
Home Furnishings Association
Merchandising and Store Design Impact the Customer Experience

In the highly competitive furniture retail world, capturing customers’ attention and interest is crucial for success. Creating an exceptional customer experience is a top priority for store owners and managers. While product quality and pricing undoubtedly play important roles, the significance of effective merchandising and store design cannot be overstated.

The inside of a furniture store with furniture and accessories displayed
SpaceRx
Is Your Furniture Store Layout as Productive as Your Best Salesperson?

In the retail world, a store’s success is often determined by the collaboration between its design and sales teams. While a store’s layout serves as the foundation for an immersive shopping experience, the effectiveness of its best designers and salespersons can significantly impact productivity. With that being said, this raises

Pinterest Reveals Secrets For Driving Traffic_HFA Webinar
Home Furnishings Association
Retailers Guide to Home Furnishings Pinterest Ads

As a home furnishings retailer, it’s important to stay up to date on the most effective advertising strategies. That means looking into campaigns that can capture and engage audiences, build brand awareness, and increase revenue. Pinterest Ads for home furnishings retailers is an often-overlooked platform in this landscape but could

Writing on a whiteboard Objectives 1,2,3,
Jonathan Schulman
Advantages of Investing in your Sales Training Process

As a manufacturer representative, I’ve had the privilege of speaking to furniture owners nationwide. On one particular visit, there was an enlightening exchange about the sales training process – it became clear that this storeowner needed to understand how best to position their business for success through effective strategy and

A group of busy people in the city
Home Furnishings Association
Effective Strategies for Driving Traffic to Your Store

Home furnishings retailers must create strategies for driving traffic to their physical stores as a critical component of their overall business strategy. While online shopping is gaining popularity, many customers still prefer to see and touch products in person before purchasing. In this blog post, we’ll explore ways home furnishings

An odometer with the different generations. Baby boomer, Gen X, Gen Y, Gen Z
Katapult
Alternative Payment Options Enhance Customer Experience

In today’s digital age, furniture customers expect convenience and flexibility regarding payment options. This blog post will explore the importance of offering alternative payment methods and how they can benefit your business by providing enhanced customer experience and driving increased loyalty. The value and appeal of flexible payment solutions In

Lady holding a bag in a store for a refund.
Riskified
Prevent Return Policy Abuse and Protect Your Customer Experience

Return policy abuse is rising, but existing fraud prevention tools weren’t designed with this challenge in mind—until now. Riskified’s Eyal Elazar and Joe Gelman offer expert advice on how retailers can protect their bottom line and realize the true promise of tailored customer experiences.  Why can’t risk models designed to

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