Webinars

Transform Your Furniture Business with CSR

Corporate Social Responsibility (CSR) can be an empowering tool for businesses of all sizes. By engaging in charitable giving, volunteerism, and community work, companies can foster a positive brand and attract top talent. CSR initiatives don’t just benefit others – they have the potential to enhance employee engagement, generate goodwill among stakeholders, boost productivity, and more. We’ll present successful case studies that demonstrate how CSR has been used by other companies as well as provide actionable tips for implementing these initiatives within your business.

Areas This Webinar Covers:

• Corporate Social Responsibility (CSR) defined.
• Connecting a CSR program to your core values and into your culture.
• Why your company values play a key role in the root of a CSR Program.
• Developing a CSR program and where to start.
• Engaging your internal and external customers with your CSR program.
• How to re-vamp your current CSR program.
• How to vet a community organization to support and link to your brand.
• How to expose your brand to the community through a CSR program.

Our Panel of Experts:

Maggie Ellison – Director of Creative Experiences, Event Marketing Strategies

Event Marketing Strategies is an experiential marketing agency that helps companies create unique and memorable connections with their audience. 

Rebecca Baum – Global Corporate Social Responsibility Manager, Riskified 

Rebecca Woods Baum is the Global Corporate Social Responsibility Manager for Riskified. She has over 13 years of experience as a Program Director in the nonprofit world before moving into the tech sector. She is a builder of programs and projects, bringing to life strategies such as the Riskified Cares (CSR) program at Riskified. 

Randi Schachter – Chief Marketing Officer, BILTRITE Furniture-Leather-Mattress

Randi is the 4th generation family member and graduated in 2001 from High Point University’s furniture program. BILTRITE Furniture-Leather-Mattress is HFA’s 2023 Retailer of the Year (under 50 employees) and this year is celebrating 95 years in business in the Milwaukee area. BILTRITE has made giving back to their local community a part of their DNA through volunteerism, charitable giving, transition programs, and more.