Sales

Repeat and New Customer words on balls in a stacked pyramid to illustrate the marketing and advertising resources to find first time clients
Mariner Finance
The Secret to Creating A Repeat Customer for Your Business

Are you a rotating door business? Let’s face it: It’s human nature to take the easier path, one with the sole purpose of closing a sale. But what if you could take that “one and done” customer and turn them into the coveted return customer? Better yet, a return customer

Customer Loyalty Concept. Client Experiences. Happy Customer giving Positive Services Rating for Satisfaction present by Smiling Face and Crown
CeXperentia
What is the Price of Customer Loyalty?

Is Customer Loyalty Dead? While at the High Point Market, I sat down with a buyer whose store was in its third generation of ownership. The grandkids were in charge now, and the market climate they served had changed over the past two decades. No longer were they the only

Customer Experience Concept. Person Walking and Reading Positive Online Review via Smartphone
DispatchTrack
Transforming Your Delivery Experience

Creating a Killer Customer Experience After a dramatic plunge during the pandemic, customer satisfaction has rebounded sharply in the past 18 months, reaching an all-time high of 78 out of 100 in the last quarter of 2023, according to the American Customer Satisfaction Index (ACSI). Scores for appliance and home

The concept of business, technology, the Internet and the network. A young entrepreneur working on a virtual screen of the future and sees the inscription: Customer experience
David McMahon
Revolutionizing Retail: Innovative CX for Furniture Retailers

As someone with over 25 years of experience in the retail industry, leading performance groups and talking to retailers about best practices and financial metrics, I’ve witnessed firsthand the transformative shift from traditional customer engagement methods to what I now champion as using innovative customer experience (CX). Today, I want

Home Furnishings store display featuring a blue sofa set.
Lori Friedlander
Creative Merchandising Strategies to Enhance the Retail Customer Experience

The retail customer experience is the shopper’s overall impression of your store and is not just about selling products. It’s also about creating brand experience and positive feelings in your customers. When it comes to merchandising, retailers mainly focus on in-stock positions and sales floor layouts in regard to decision-making.

Hand turning a knob to set number of leads to the maximum to generate more sales. Composite image between a photography and a 3D background. Horizontal
Formpiper
Conversion Rate: How to Measure and Improve It

In retail home furnishings, understanding and optimizing your conversion rate is akin to finding the secret sauce that can significantly elevate your furniture store’s performance. The conversion rate, a critical metric for any retail business, measures the percentage of visitors to your store (or website) who make a purchase. This

Man using mobile smart phone with global network connection, Technology, innovative and communication concept.
BetterPay
Customer-Centric Commerce: Enhancing Experience with Virtual Payments

Home furnishings retailers constantly adapt to new and innovative ways of transacting with customers. With the pandemic pushing consumers towards online shopping, many retailers have faced challenges when collecting payments from customers who purchase home furnishing products, and navigating the world of virtual payments can be overwhelming. In this blog

A vector illustration of people shopping in a furniture store
Home Furnishings Association
Effective Strategies for Driving Traffic to Your Store

Home furnishings retailers must create strategies for driving traffic to their physical stores as a critical component of their overall business strategy. While online shopping is gaining popularity, many customers still prefer to see and touch products in person before purchasing. In this blog post, we’ll explore ways home furnishings

Customer Journey Insights from 2024 Furniture Shopping Trends Study

Are stores still important? The resounding answer is yes, but they are more effective when supported with in-store and online digital experiences. Buying furniture has evolved into a multifaceted experience that seamlessly integrates digital and physical elements. The recently released 3D Cloud Furniture Shopping Trends Study 2024 delves into these

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