Schulman_Expectations for sales_HFA Blog
Jonathan Schulman
Expectations for sales teams

Quick brag, my littlest offspring earned a spot on a highly competitive volleyball team over the summer. When she was offered the spot at the last minute, she was pressed for a commitment right away. The flood of emotions ran through her 14-year-old brain. She was over the moon excited

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Jonathan Schulman
Intentional service leads to better company culture

High Point Market. What do those three words mean to you? For a guy who has headed to the Triad for 18 years, I feel I have enough perspective marinating in my soul to the extent that I can accurately offer my take on it and how it got me

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Jonathan Schulman
Selling is show business

I must preface this blog with the fact that I just got off a red-eye flight, and I’m sitting in the United Airlines lounge in Newark at o’dark thirty in the morning waiting to head to High Point for pre-market, so please bear with me. Don’t let the fact that

HFA CEO Blog_10-21-The Challenge of a Hybrid Business Model
Mark Schumacher
The challenge of a hybrid business model

Have you noticed that you now have to be good at three things? In our case at HFA, like every other business, we have had to create a hybrid business model. COVID world, we now have hybrid gatherings, or in the case of your business, you have a hybrid business

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Jonathan Schulman
Is a Furniture Rep Training your Staff?

I was all set to tap out a blog post about something near and dear to my heart – good profits vs. bad profits. This topic is such a subjective one that it’s probably worthy of a complete book. Hey, there’s an idea. However, the other morning, I woke up

HFA_Company culture reset can serve customers and your team_Jonathan Schulman
Jonathan Schulman
A company culture reset can serve customers and your team

Oh good, you’re still here. You survived the quarantine and figured out how to keep the business going and serve customers. If what they say about the things that don’t kill us makes us stronger, then I gotta believe we all have a little bit of Tom Cruise in us.

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