Lifestyle Merchandising begs the question, “Who Lives Here”? It taps into your customers’ emotions, allowing them to fall in love with a vignette without knowing why. In this blog, we will dive into understanding the Psychology of Lifestyle Merchandising for furniture retailers, and by doing it right, you will tap
Walking into a furniture store can be an exciting yet overwhelming experience for consumers. As a furniture retailer, it is essential to facilitate a seamless shopping journey that allows customers to envision the furniture in their own homes effortlessly. By focusing on retail merchandising techniques such as effective product placement,
Imagine going back to 1990 when the internet was emerging. Furniture retailers relied heavily on newspapers, radio, and TV. Everyone was reading newspapers, watching TV, and listening to local radio to learn about what was happening in the world — and furniture trends, offers, and sales. Shopping for furniture was
Consumers have an abundance of choice when it comes to e-commerce. Countless brands and retailers vie for consumer attention and share of wallet. So what are the deciding factors that turn shoppers into customers? Last year, Nfinite confirmed in a proprietary data report that product imagery is high on the
In the highly competitive furniture retail world, capturing customers’ attention and interest is crucial for success. Creating an exceptional customer experience is a top priority for store owners and managers. While product quality and pricing undoubtedly play important roles, the significance of effective merchandising and store design cannot be overstated.
Conducting a merchandising audit is essential to any furniture retailer’s business strategy. It is an opportunity to objectively evaluate how your store aligns with your business goals as it relates to your products, employees, facilities, and overall brand message. A successful audit identifies key areas for improvement and follows up
In the retail world, a store’s success is often determined by the collaboration between its design and sales teams. While a store’s layout serves as the foundation for an immersive shopping experience, the effectiveness of its best designers and salespersons can significantly impact productivity. With that being said, this raises
In the competitive furniture retail world, capturing customers’ attention and delivering exceptional shopping experiences are critical to success. Traditional merchandising approaches have limitations and often leave retailers needing help to engage customers and boost sales. Thanks to technology, furniture retailers can overcome many challenges and modernize their stores in line
As a manufacturer representative, I’ve had the privilege of speaking to furniture owners nationwide. On one particular visit, there was an enlightening exchange about the sales training process – it became clear that this storeowner needed to understand how best to position their business for success through effective strategy and
Companies that exceed customer expectations have a 5X revenue growth rate. But how do you know what your customers think about your business and their customer experience in your store? This blog will discuss measuring customer experience using the Net Promoter Score and how you can influence customer experience with
On March 19th, the Home Furnishings Association (HFA) hosted a thrilling regional meetup at Madison Square Garden in the heart
Getting a sofa from the point of sale to a customer’s living room smoothly — and profitably — isn’t always
The American Home Furnishings Hall of Fame Foundation, Inc., has announced the prestigious 2024 Paul Broyhill Future Leaders Award recipients.
Has your social media presence become stale? Are you looking for new ways to engage your audience? Social media platforms
Companies of all sizes typically think of hiring and training as two separate things – but it’s especially common in
Traffic Mastery: Organic & Paid Advertising Join our panel of experts as we dive into the key strategies for maximizing your online presence. Learn how
Drive Traffic with Data Insights There is untapped potential for driving traffic to your store by using the data you collect. Industry experts will share
