Sales

Customer expectations are higher than ever. Equipping a sales team with tools to elevate customer satisfaction is not only a good idea – it’s essential. Leveraging technology like a sales support app is a simple and powerful way to enhance efficiency and accuracy while improving the overall customer experience, which

We’ve worked with many top 100 furniture retailers, and while each has its own approach, they all share a common goal: creating a memorable customer experience that drives sales. Balancing this with cost control can be challenging, and introducing new tech—especially 3D—can feel daunting. However, when creating a winning game

During the pandemic, the shift to digital shopping became a lifeline for consumers, marking a significant turning point in the way home furnishings are discovered and bought. While today furniture shoppers once again prefer to shop in stores, they’ve integrated digital aspects into their shopping journey. As furniture retailers invest

According to recent research, 63% of US shoppers leverage eCommerce for furniture purchasing. In the competitive world of eCommerce, especially in the home furnishing sector, customer engagement is key to driving sales and building brand loyalty. As consumers have more choices than ever, creating an engaging eCommerce shopping experience is

In 2023, the home, garden, and furniture industry encountered its fair share of headwinds. Despite soaring inflation rates, a tough housing market, and massive layoffs, these brands and retailers ultimately came out resilient, ending the year on a positive note. However, as the same obstacles persist with no end in

Home furnishings retailers face the challenge of meeting consumer demand, where consumers are mostly online. One key way to enhance customer experience and engage with consumers around relevant products is by implementing a live inventory system. This feature, often referred to as integrated eCommerce, not only benefits retailers but also

Shopping for furniture online can be an exciting yet challenging experience. While the convenience and variety offered by digital storefronts are unparalleled, many shoppers find themselves grappling with certain obstacles. In this blog, we’ll delve into the five biggest pain points that consumers commonly encounter when purchasing furniture online, shedding

A furniture store’s design can influence customer behavior, satisfaction, and loyalty, making or breaking your top-line sales and bottom-line profits. It’s not just a way to arrange products and fixtures or just about visual appeal. A well-designed store strategically guides shoppers along and helps them find what they need, considering
You might also like

In the home furnishings industry, retailers and manufacturers are navigating a landscape defined by tightening margins, shifting consumer expectations, and

You already know this feeling: sales are strong, customers are walking in, and yet somehow your bank account tells a

Understanding Your True Landed Cost: How Tariff Layers Are Reshaping Your Home Furnishings Business The trade environment for home furnishings

In home furnishings, the customer experience doesn’t end at the point of sale; it often begins there. Delivery, communication, scheduling,

How independent furniture retailers can turn their website into a real part of how they sell — not just a
More From The HFA

AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting

AI is no longer just powering search bars and chatbots. New agentic AI experiences are changing how shoppers discover, evaluate, and buy products online. For

MEMBER-ONLY DISCUSSION: Technology Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and AI


