Webinars

Webinars are powerful. They speak to the heart of our fast-paced and steadily increasing business world’s main need: “get it done now and move on to the next task.” The HFA provides a library of webinars to help you and your employees become better retailers.

• How Connected Digital Campaigning Brings Shoppers to Your Front Door

  Topic: Advertising & Marketing

  Does your marketing have a one-track focus? Whether you're only investing in Search Engine Marketing (SEM) online or newspapers, single tactics won't cut it. Join us to learn how new…

  Tim McLain

  Segment Marketing Manager, Netsertive

  Watch Now

• Local SEO for Retailers- Part 2

  Topic: Advertising & Marketing

  As a follow-up to our first webinar on the basics of "Local SEO for Retailers", MicroD is continuing the conversation in Part 2, with a deeper dive into how retailers…

  Ken Widger

  Digital Marketing Program Manager, MicroD

  Watch Now

• YouTube Advertising: How to Nail It. How to Scale It

  Topic: Advertising & Marketing

  Did you know there are more than 66,000 Google Searches every second in the world? That’s a whole lot. But do you have any idea how many YouTube Videos are…

  Tim McLain

  Segment Marketing Manager, Netsertive

  Watch Now

• Facebook Audiences: How to Attract New Customers

  Topic: Social Media

  There are 2 billion monthly users of Facebook who spend at least 40 minutes per day on the site making it a great way to raise awareness, create a community…

  Tim McLain

  Segment Marketing Manager, Netsertive

  Watch Now

• Local SEO for Retailers- Part 1

  Topic: Advertising & Marketing

  As a retailer in today’s market, you should understand the essential tools needed to drive more in-store sales. With Amazon and Wayfair offering so much online, you must focus on…

  Ken Widger

  Digital Marketing Program Manager, MicroD

  Watch Now

• 15 Must-Know Website Design Trends

  Topic: Advertising & Marketing

  Did you know the typical attention span is seven seconds? Timing is everything. In seven seconds, shoppers decide if your site is worthy of their attention and their dollars. Your…

  Richard Sexton

  Chief Product Officer, MicroD

  Watch Now

• 3 Vital Strategies to Boost Your Digital Marketing

  Topic: Advertising & Marketing

  Digital marketing is a must in today’s retail environment and customer engagement becomes even more challenging. In this webinar, you’ll learn essential strategies to ensure you’re digitally targeting your ideal…

  Kurt Strasser

  Knorr Marketing,

  Watch Now

• Marketing the Mattress Buying Experience

  Topic: Advertising & Marketing

  Many believe the bedding department is the cash cow of a furniture store. In this session, you will discover the key elements to mastering the mattress buying experience and marketing…

  Jeff Giagnocavo

  Co-Owner, Gardner’s Mattress and More

  Watch Now

• Marketing Trends Home Furnishings Retailers Need to Know

  Topic: Advertising & Marketing

  Over the past year, Netsertive has compiled data from our network of 1,000’s of marketing campaigns we've deployed for our brand partners and their local retailers. Join us to learn…

  Tim McLain

  Segment Marketing Manager, Netsertive

  Watch Now

• Changes in Transportation/Logistics and How it Impacts Retailers.

  Topic: Transportation & Logistics

  American Home Furnishings Alliance and the Specialized Furniture Carriers will take an in-depth look at the changes going on in the transportation/logistics arena.  Hear from experts in the field as…

  Kaprice Crawford

  Content Development Manager, Home Furnishings Association

  Watch Now