How to spot consultative salespeople who listen, build trust, and follow through — before they ever set foot on your floor The Most Expensive Hire on Your Payroll Is the Wrong One Few positions cost a furniture retailer more when filled badly than the sales role. A wrong hire on
In a price-driven retail environment, it’s easy to assume customers won’t spend beyond the lowest advertised price. In furniture retail, that assumption is often the greatest barrier to sales success. The difference between transactional and consultative selling determines whether a retailer competes on margin or competes on value. Two stories
HFA proudly congratulates its CEO, Peter Theran, on being named one of The Home Furnishings 500 most influential people in
Retailer-focused education will explore AI, marketing, operations, customer experience, tariffs, and business growth The Home Furnishings Association (HFA) will present
National Furniture Safety Week is coming up October 5–10, 2026, and HFA members are invited to participate. HFA has joined
What if the biggest threat to revenue isn’t the customer who walks away? What if it’s the customer who stays?
As of July 22, 2026, furniture retailers face a rapidly changing trade environment with potential implications for product costs, sourcing,
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
The competition for talent, from sales floor to delivery to leadership, keeps intensifying, and the retailers winning it are thinking beyond compensation. Join the Home
