Retail marketing enters a transformative era driven by rapid technological advancements, evolving consumer expectations, and an intensified demand for personalization, convenience, and sustainability. As we look ahead to 2025 and beyond, retailers must navigate a dynamic environment where innovation and adaptability are no longer optional but essential. From AI-powered personalization
Customer expectations in the furniture industry continue to evolve. These days, they compare every brand to big players like Amazon,
Opening a second, third, or tenth location is a milestone worth celebrating, and also a marketing challenge that catches many
Furniture merchants spend heavily to bring shoppers into stores and onto their websites. They invest in search, promotions, social media,
The Home Furnishings Association (HFA) will welcome retailers to its Retailer Resource Center during Las Vegas Market, offering a dedicated
Upcoming Section 301 tariff decisions could have meaningful consequences for home furnishings retailers, shaping costs, sourcing, and competitiveness in the
Succession planning is critical to protecting the future of a home furnishings retail business, yet many owners wait too long to start. Whether the transition
Leveling the Playing Field: Tariff Enforcement and the Fight for Fair Competition Join Home Furnishings Association CEO Peter Theran for a discussion with Keith Koenig,
MEMBER-ONLY DISCUSSION: Driving Traffic Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and
