Walk into most furniture or mattress stores, and you’ll see beautiful merchandising, strong sales teams, and aggressive promotional signage. But in many cases, financing is still treated like a closing tool. That’s the mistake. The highest-performing retailers in today’s environment don’t use financing to “save” a sale. They use financing
Profits don’t improve by accident. It improves when leadership can clearly see how marketing, eCommerce, product performance, and operations influence
When the Home Furnishings Association named Stacie Bedford, Chief Creative Officer of Evans’ Heritage Home, the recipient of the 2026
In retail home furnishings, many salespeople believe the key to closing more sales is knowing every detail about every product
Most conversations about the future of eCommerce focus on the surface—better website design, faster checkout, and smoother user experiences. While
In furniture retail, most sales are lost to the power of uncertainty, and this uncertainty often centers around affordability and
AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting
AI is no longer just powering search bars and chatbots. New agentic AI experiences are changing how shoppers discover, evaluate, and buy products online. For
MEMBER-ONLY DISCUSSION: Technology Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and AI
