A digital marketing plan outlines strategic online tactics that determine how you promote your products, services, and brand online. With Google often being furniture shoppers’ first stop in the customer journey, it’s imperative to have an effective digital marketing plan that drives sales online and to your front doors. There
Customer expectations in the furniture industry continue to evolve. These days, they compare every brand to big players like Amazon,
National Furniture Safety Week is coming up October 5–10, 2026, and HFA members are invited to participate. HFA has joined
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
The Home Furnishings Association (HFA) will welcome retailers to its Retailer Resource Center during Las Vegas Market, offering a dedicated
Retailer-focused education will explore AI, marketing, operations, customer experience, tariffs, and business growth The Home Furnishings Association (HFA) will present
Turn social media engagement into in-store visits. In this webinar, discover how to create content that motivates customers to move from scrolling to shopping. Join
Succession planning is critical to protecting the future of a home furnishings retail business, yet many owners wait too long to start. Whether the transition
