Buying furniture is strictly an in-store experience for some who want to feel the grain of the wood or test the comfort of the cushions. Increasingly, people prefer the convenience of ordering from an online catalog and having their new couch or table delivered home. Many merchants looking to leverage this
Riskified, one of HFA’s newest members, empowers businesses to realize the full eCommerce potential by making it safe, accessible, and frictionless. The world’s largest brands trust us to increase revenue, manage risk, maximize fraud prevention, and improve customer interactions. Leading With Customer Centricity in a Digital-First World Customer centricity has
How to spot consultative salespeople who listen, build trust, and follow through — before they ever set foot on your
Furniture merchants spend heavily to bring shoppers into stores and onto their websites. They invest in search, promotions, social media,
Geo-fencing is one of the most talked-about tools in local advertising, and one of the most misunderstood. For furniture retailers,
She stopped in front of the living room vignette the way shoppers do when something feels right. Hand on the
Retailer-focused education will explore AI, marketing, operations, customer experience, tariffs, and business growth The Home Furnishings Association (HFA) will present
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
