When I started at HFA, the first picture I saw of David Gunn he was wearing a western shirt and a cowboy hat. This bigger-than-life Texan had an intimidating appearance. When I met him, however, I realized his heart was bigger than life—the heart he has for the home furnishings
In today’s global market, supply chains are no longer simple, linear systems. A single product may involve raw materials from
HFA proudly congratulates its CEO, Peter Theran, on being named one of The Home Furnishings 500 most influential people in
The Home Furnishings Association (HFA) will welcome retailers to its Retailer Resource Center (RRC) during the Las Vegas Market, offering
Furniture retailers do not need more random posting. They need content that earns attention, creates intent, and gives shoppers a
What if the biggest threat to revenue isn’t the customer who walks away? What if it’s the customer who stays?
Turn social media engagement into in-store visits. In this webinar, discover how to create content that motivates customers to move from scrolling to shopping. Join
Succession planning is critical to protecting the future of a home furnishings retail business, yet many owners wait too long to start. Whether the transition
MEMBER-ONLY DISCUSSION: Human Resources Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and
