I have been to Washington, D.C. twice to discuss furniture industry issues on behalf of HFA and our members. It’s a trip HFA makes annually to meet face-to-face with our lawmakers and various government agencies to make sure our voices are heard as people who make a living in the
Furniture merchants spend heavily to bring shoppers into stores and onto their websites. They invest in search, promotions, social media,
Furniture retailers do not need more random posting. They need content that earns attention, creates intent, and gives shoppers a
She stopped in front of the living room vignette the way shoppers do when something feels right. Hand on the
Estate planning isn’t only for the wealthy. In reality, everyone should have a purposeful strategy based on what matters most
For decades, home furnishings retail has relied on a familiar merchandising formula: create a beautiful room, put the furniture in
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
