Selling furniture isn’t just about having great products on the showroom floor—it’s about having a game plan. A solid sales strategy ensures every customer interaction moves toward closing a deal. At HFA Sales Academy, we believe that sales professionals in the furniture industry need a structured approach to maximize their
How to spot consultative salespeople who listen, build trust, and follow through — before they ever set foot on your
Finding and retaining quality employees continues to be one of the most significant challenges facing organizations today. Hiring managers, HR
If you’ve ever watched a great candidate slow down at the finish line, or walk away from what felt like
Opening a second, third, or tenth location is a milestone worth celebrating, and also a marketing challenge that catches many
Retailer-focused education will explore AI, marketing, operations, customer experience, tariffs, and business growth The Home Furnishings Association (HFA) will present
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
The competition for talent, from sales floor to delivery to leadership, keeps intensifying, and the retailers winning it are thinking beyond compensation. Join the Home
