Change is the new normal. Most fear it. Many fight it. Few embrace it. Regardless of your relationship with change, one thing is clear. It is unavoidable. When it comes to marketing, change is necessary. To remain competitive in the retail industry, businesses must keep pace with customer expectations and
The home furnishings industry faces significant challenges rooted in the global trade landscape. As American retailers and importers honor stringent
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
Geo-fencing is one of the most talked-about tools in local advertising, and one of the most misunderstood. For furniture retailers,
Following the Supreme Court ruling invalidating IEEPA tariff rates, President Trump enacted a temporary (150 days) 10% global tariff rate
Strengthen Your Business While Preserving Family Harmony Compensation planning in a retail furniture business often feels more like an art
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
