You don’t need another research firm telling you what happened last quarter. You need a heads-up on what’s coming so you can buy smarter, staff smarter, and market smarter. That’s where Zelman, a Walker & Dunlop company, comes in. Now an HFA Solution Partner, Zelman is bringing its industry-leading housing
Turning Store Insights into Smarter Decisions In retail, instinct has long guided decision-making: what to stock, when to advertise, and
How independent furniture retailers can turn their website into a real part of how they sell — not just a
Every checkout tells a story, and not all of them end in a sale. For many eCommerce brands, a lack
Profits don’t improve by accident. It improves when leadership can clearly see how marketing, eCommerce, product performance, and operations influence
The furniture industry has had a brutal few years. COVID-19 froze factories, snarled ports, and exposed the fragility of single-source
AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting
AI is no longer just powering search bars and chatbots. New agentic AI experiences are changing how shoppers discover, evaluate, and buy products online. For
MEMBER-ONLY DISCUSSION: Technology Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and AI
