And how can retailers convert them into customers? Home furnishings retailers are looking for new ways to attract and acquire the Millennial shopper. Most Millennials are educated consumers because they use the technology in their hands (the internet and social media) to learn more about products and services before they
In the recruitment and executive search world, we often hear requests for the “Purple Squirrel,” that so-called mythical candidate who
If you’ve ever watched a great candidate slow down at the finish line, or walk away from what felt like
National Furniture Safety Week is coming up October 5–10, 2026, and HFA members are invited to participate. HFA has joined
Running a successful home furnishings business takes more than offering great products and excellent customer service. Retailers must also recruit
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
