I want to tell you about something that’s already happening on your website, right now, that you’re probably not aware of. AI agents are browsing furniture retail websites every day. Not humans. Software. Acting on behalf of real shoppers who typed a question into ChatGPT or Google’s AI Overview and
The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I
Recent developments regarding tariffs collected under the International Emergency Economic Powers Act (IEEPA) have raised important questions for home furnishings
Many home furnishings retailers are closely watching the possibility of tariff refunds following recent court rulings on IEEPA tariffs. For
HIGH POINT, N.C. (March 9, 2026) — The Home Furnishings Association (HFA) announced its High Point Market Seminar Series, delivering
When the Home Furnishings Association named Stacie Bedford, Chief Creative Officer of Evans’ Heritage Home, the recipient of the 2026
AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting
AI is no longer just powering search bars and chatbots. New agentic AI experiences are changing how shoppers discover, evaluate, and buy products online. For
MEMBER-ONLY DISCUSSION: eCommerce Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business dynamics.
