The first thing you need to know about The Farmhouse Store, the wildly popular furniture store of celebrities, Millennials and every consumer in between, is that it was never supposed to be a furniture store. Ed Menapace started out raising “our baby”, as he lovingly calls his store, as a
…and other retail challenges In a two-year study in conjunction with the Home Furnishings Association, we asked furniture retailers to state their top challenges. The results support what I’ve heard from our performance group members as well as consulting clients, with just six challenges making up the majority (more than
If only the sofas, chairs and casegoods you sell could be packaged and shipped like other products you buy—safe and snug in packaging that protects it from the bumps, grinds and sharp objects of the world. Unfortunately, the packaging for furniture doesn’t always rival the luxurious protection of a smartphone,
Take control of the scene as soon as a customer walks through the door I’m not really good at talking about Christmas when it’s 90-plus degrees out, so my August edition may seem untimely, but I’m going with it anyway. There are few facts I hold to be self evident
Find out how restructuring could save you money. Nothing about this time of year—not the heat, nor your upcoming vacation nor next month’s Labor Day sale—brings to mind taxes. However, this might be the perfect time to talk about them. Indeed, this might be the perfect time to consider your
2018 may be several pages removed on the calendar, but it’s closer than you think. The fourth quarter is almost here, and your head is probably in go-go-go-for-the-holidays mode. That’s good—you’re supposed to make hay while the sun shines, right? But the risk is you’ll wake up one day soon,
On September 1, 2026, U.S. Customs and Border Protection (CBP) issued an advance notice of proposed rulemaking (ANPRM), requesting input
The home furnishings industry faces significant challenges rooted in the global trade landscape. As American retailers and importers honor stringent
For decades, home furnishings retail has relied on a familiar merchandising formula: create a beautiful room, put the furniture in
It’s 9:47 on a Tuesday night. The kids are finally asleep, and a woman who sat on your sofa last
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
