Early predictions for retail sales in the coming year will be slower, and customers will be more deliberate in their purchases. But there is good news. A majority of buyers who purchase furniture will be in-store. The first and most obvious reason is that customers want to feel and try
Paul Yoachum, VP of Marketing at Clientbook, will explain five simple steps for how “clienteling” can help you bring in repeat business.
On September 1, 2026, U.S. Customs and Border Protection (CBP) issued an advance notice of proposed rulemaking (ANPRM), requesting input
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
Geo-fencing is one of the most talked-about tools in local advertising, and one of the most misunderstood. For furniture retailers,
HFA proudly congratulates its CEO, Peter Theran, on being named one of The Home Furnishings 500 most influential people in
Opening a second, third, or tenth location is a milestone worth celebrating, and also a marketing challenge that catches many
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
