When I started at HFA, the first picture I saw of David Gunn he was wearing a western shirt and a cowboy hat. This bigger-than-life Texan had an intimidating appearance. When I met him, however, I realized his heart was bigger than life—the heart he has for the home furnishings
The Home Furnishings Association’s Government Relations Action Team recently convened in Washington, DC, for its 2026 DC Fly-In, bringing the
In home furnishings, the customer experience doesn’t end at the point of sale; it often begins there. Delivery, communication, scheduling,
Furniture shopping has evolved into a fluid, hybrid experience. Today’s consumers move seamlessly between online browsing and in-store visits, gathering
It’s been a busy week on the tariff front, and this is HFA’s third advocacy update for home furnishings retailers
Most conversations about the future of eCommerce focus on the surface—better website design, faster checkout, and smoother user experiences. While
How Visible Is Your Store in AI? What are AI search tools saying about your store, and are they saying anything at all? In
AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting
MEMBER-ONLY DISCUSSION: Technology Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and AI
