The Home Furnishings Association (HFA) is thrilled to continue celebrating the exceptional achievements of the 2025 Retailer of the Year Award winners. These industry leaders have not only set the bar for excellence in Customer Experience, Company Culture, Social Responsibility, Innovation, and Industry Contribution but have also inspired us all
The Home Furnishings Association is proud to recognize Elizabeth Ann Howell as the recipient of the 2025 Emerging Star Award. Elizabeth Ann’s passion for furniture and design, combined with her innovative leadership and dedication to community engagement, has made her a standout leader in the home furnishings industry. Her journey
NFM’s Shane Pohlman is not just a leader in the home furnishings industry; he’s a game-changer who brings a vibrant mix of creativity, innovation, and passion to every project he undertakes and has been awarded the 2024 Home Furnishings Emerging Star Award. His journey began as Director of Furniture for
Friday, October 24 – Monday, October 27, 2025 HFA Retailer Resource Center, 1st Floor, Plaza Suites The Home Furnishings Association
In home furnishings retail today, it’s no longer enough just to advertise the products you carry. If you’re a furniture
Today, every marketing dollar counts, and department heads are held accountable for those dollars, making every decision count. For home
The Home Furnishings Association (HFA) has announced that Peter Theran will be its next Chief Executive Officer effective September 1,
Critical Deadlines Looming: What Retailers Need To Know Right Now A lot is happening on the trade front right now—and
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers discover products, retailers must
