Geo-fencing and Geo-framing are both forms of digital advertising targeting customers based on their locations. Although both have similar names, they are miles apart in their approach to attracting and engaging a targeted consumer. Geo-fencing The standard Geo-fence allows you to put a pin on a building and create an
This Quick Click Solutions video from Eric Gindly, CEO of Esquire Advertising, will show you 5 things you can do to add more power to your email marketing campaigns that you can start using right away!
Inventory management is the key to your cash flow and your store’s success. You spend more money on inventory than
In home furnishings, the customer experience doesn’t end at the point of sale; it often begins there. Delivery, communication, scheduling,
Why Data-Driven Sourcing Is Becoming Non-Negotiable On April 2, 2025, President Trump announced sweeping new import tariffs that immediately reshaped
The G.R.O.W. Sales Coaching Model Part 2 There is nothing more valuable to ANY business than its people. And yet,
What Retailers Need to Do Now to Stay Visible, Trusted, and Chosen The best retail sales associate in the world
AI & Retail Transformation: Your Roadmap to Smart Adoption The technology landscape for home furnishings retailers is evolving fast. For furniture retailers, simply adopting
AI is no longer just powering search bars and chatbots. New agentic AI experiences are changing how shoppers discover, evaluate, and buy products online. For
MEMBER-ONLY DISCUSSION: eCommerce Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family business dynamics.
