The Home Furnishings Association (HFA) remains committed to advocating for policies that support furniture retailers and the broader home furnishings industry. In a recent effort, HFA joined over 115 industry associations in opposing the U.S. Trade Representative’s proposed shipping tariffs, which could significantly increase costs for businesses and consumers. While
When Furniture Stops Moving, It’s Time to Rethink Your Floor Tariffs are driving costs up. The pandemic redecorating rush is
How to structure rewards that align with measurable outcomes — from sales to delivery accuracy to customer satisfaction. When you’re
Walk into any home furnishings showroom, and you can sense how radically the customer journey has shifted. Today’s shoppers no
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
