Everybody needs furniture, right? It’s what can make targeting for your digital ad campaigns so challenging! The great thing about digital is that it can drill down and find only the specific customers you want. With behavior as universal as furniture shopping, nailing that customer down can seem next to
In Shakespeare’s King Lear, an aging king divides his kingdom among his daughters based on flattery. The daughter who speaks
Home furnishings retailers must leverage multiple online platforms to effectively reach and engage their target audience. With consumers turning to
As the 2025 holiday season approaches, consumer optimism is tempered by financial caution. Katapult’s new report, Holiday Spending in 2025:
In home furnishings retail today, it’s no longer enough just to advertise the products you carry. If you’re a furniture
In retail today, delivery operations are not just a logistical necessity — they are a front-line component of customer satisfaction,
Developing Tomorrow’s Leaders Today The long-term success of every retail business depends on one thing: its people. Preparing the next generation of leaders isn’t
Navigating Leadership in a Family Business Stepping into greater responsibility within a family business comes with unique opportunities—and its own set of challenges. From
The long-term success of every retail business depends on one thing: its people. Preparing the next generation of leaders isn’t
MEMBER-ONLY DISCUSSION: Family Business Dynamics Connect with fellow HFA member retailers to exchange insights, challenges, and successes in navigating family
