Opening a second, third, or tenth location is a milestone worth celebrating, and also a marketing challenge that catches many furniture retailers off guard. What worked when you had one showroom rarely scales cleanly. Each new store comes with its own trade area, competitors, local reputation, and a set of
On September 1, 2026, U.S. Customs and Border Protection (CBP) issued an advance notice of proposed rulemaking (ANPRM), requesting input
HFA proudly congratulates its CEO, Peter Theran, on being named one of The Home Furnishings 500 most influential people in
How to structure rewards that align with measurable outcomes — from sales to delivery accuracy to customer satisfaction. When you’re
The Home Furnishings Association (HFA) will welcome retailers to its Retailer Resource Center during Las Vegas Market, offering a dedicated
The home furnishings shopper no longer follows a simple path to purchase. Consumers often spend weeks researching before ever setting
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
The competition for talent, from sales floor to delivery to leadership, keeps intensifying, and the retailers winning it are thinking beyond compensation. Join the Home
