Man and woman shopping for a mattress
Kristy Esch
How to Better Assist Mattress Shoppers Online

Mattress shoppers tend to start research online. Help guide consumers along with useful, personalized information on your retail mattress website to win them over. Try to give people reasons to feature the products you sell on their guides on how to choose the best mattress as this will attract people

A stack of mattresses
Gerry Morris
3 steps to higher mattress sales

Your shoppers are coming in armed with knowledge. Can you say the same about your sales staff? Most home furnishings retailers understand the importance of sales training. But it’s important to note that consumers are becoming even more enlightened, empowered and discriminating. Training for mattress sales is especially crucial based

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