Like everyone else, I can’t wait for the end of this restricted pandemic life of ours. Indeed, there are going to be work-at-home aspects of this current situation that will stay with us. We are working with that reality at HFA right now. There are customer buying habits that
In the dynamic world of home furnishings retail, effective leadership isn’t just a nice-to-have—it’s critical to success. Whether running a
Retail marketing in 2025 and beyond will be defined by a simple truth: brands that fail to align with evolving
US Tariff Policy Update In the four months since President Trump proclaimed April 2, 2025, ‘Liberation Day,’ there have been
What if you’re sitting on one of your store’s most valuable marketing assets—and not using it? If you’re like most
Tired of chasing influencers who ghost you or charge more than your showroom sofa? Good news: you don’t need one.
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
Winning in the Age of AI for Retail SEO Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers
Retailer-to-Retailer Roundtable: Back-End Operations Exclusive for HFA Members Looking for a place to connect with like-minded retailers, share challenges, and
In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly delivering
