The Direct-To-Consumer (DTC) market has grown 75% over the last two years, surpassing $200B. DTC provides excellent flexibility to offer more affordable and effective choices with improved profit margins and reduced costs. In this article, we will review the growth of Direct-to-Consumer product options and how they will increase profitability
The furniture industry has had a brutal few years. COVID-19 froze factories, snarled ports, and exposed the fragility of single-source
The Home Furnishings Association’s Government Relations Action Team recently convened in Washington, DC, for its 2026 DC Fly-In, bringing the
If You Replaced Your Delivery Tech Tomorrow, Would Your Customers Notice? It’s a question worth sitting with. If you swapped
Customer expectations in the furniture industry continue to evolve. These days, they compare every brand to big players like Amazon,
The Home Furnishings Association (HFA) will welcome retailers to its Retailer Resource Center (RRC) during the Las Vegas Market, offering
Inventory Management Transformation: The New Retail Back End Behind every great customer experience is an operation that runs smoothly. Join Peter Theran, HFA CEO, for
How Visible Is Your Store in AI? What are AI search tools saying about your store, and are they saying anything at all? In
MEMBER-ONLY DISCUSSION: Back-End Operations Connect with fellow HFA member retailers to exchange insights, challenges, and successes in using technology and
