In today’s digital-first shopping environment, your product images are doing far more than just “showing” a sofa or dining table; they’re selling it. For furniture retailers, where customers can’t physically sit, touch, or experience scale online, imagery becomes the single most powerful driver of engagement, trust, and conversion. Yet many
HFA proudly congratulates its CEO, Peter Theran, on being named one of The Home Furnishings 500 most influential people in
“Every business owner has an exit strategy—even if they haven’t planned one.” For many private and family-owned businesses, daily operations
Elevate customer experience and boost sales with strategic remerchandising techniques Remerchandising your sales floor after market isn’t just about rearranging
National Furniture Safety Week is coming up October 5–10, 2026, and HFA members are invited to participate. HFA has joined
If you’ve ever watched a great candidate slow down at the finish line, or walk away from what felt like
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
