The G.R.O.W. Sales Coaching Model Part 2 There is nothing more valuable to ANY business than its people. And yet, so many owners and leaders look right past this crucial asset, focusing on what they consider as more pressing issues, revenue growth, and the many ‘fires’ that crop up during
What is the Main Function of Sales Management? Simply stated, the goal of sales management is to drive new business. Let’s consider what supports that simplicity and its
In the home furnishings industry, setting effective sales goals and targes is critical for driving growth, maintaining a competitive edge, and ensuring long-term success. Unlike other retail sectors, where products are often smaller and have a quicker turnover, furniture, and mattress sales involve larger, high-ticket items that typically have longer
Running a successful furniture or mattress store isn’t just about having quality products—it’s also about having a team that can effectively sell those products. Sales managers play a pivotal role in driving store performance, and those who are most successful share certain daily habits. These habits help them achieve their
As a furniture or mattress store owner or manager, you know how crucial it is to stay on top of your sales numbers. But simply tracking sales isn’t enough—you need to analyze the data to understand trends, customer preferences, and areas for improvement. Analyzing sales will help you make informed
Sales analysis is crucial for understanding your business’s performance, identifying trends, and making informed decisions that drive growth. For furniture and mattress store owners and managers, leveraging sales analysis can help optimize your product offerings, improve customer satisfaction, and increase revenue. In this blog, we’ll explain what sales analysis is,
Retailer-focused education will explore AI, marketing, operations, customer experience, tariffs, and business growth The Home Furnishings Association (HFA) will present
She stopped in front of the living room vignette the way shoppers do when something feels right. Hand on the
Opening a second, third, or tenth location is a milestone worth celebrating, and also a marketing challenge that catches many
Walk into any home furnishings showroom, and you can sense how radically the customer journey has shifted. Today’s shoppers no
Most retailers understand the fundamentals of visual merchandising. They know how to build a vignette, create a focal point, and
A beautifully merchandised room turns heads — but an intentionally merchandised showroom sparks inspiration and communicates your brand identity in ways a logo never could.
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
MEMBER-ONLY DISCUSSION: Merchandising Connect with fellow HFA member retailers to exchange insights, challenges, and successes in merchandising. Share ideas for
