Selling furniture isn’t just about having great products on the showroom floor—it’s about having a game plan. A solid sales strategy ensures every customer interaction moves toward closing a deal. At HFA Sales Academy, we believe that sales professionals in the furniture industry need a structured approach to maximize their
HFA’s newest Solution Partner, Metropolitan Warehouse & Delivery, has spent decades perfecting the art of moving furniture. What started as
Friday, October 24 – Monday, October 27, 2025 HFA Retailer Resource Center, 1st Floor, Plaza Suites The Home Furnishings Association
Home furnishings retailers must leverage multiple online platforms to effectively reach and engage their target audience. With consumers turning to
Retailers across the country all share the same goal: get the right customers in the door, physically or digitally, without
Stop Letting Warehouse Profits Slip Away Ignoring critical warehouse KPIs means leaving profit scattered across the warehouse floor. It’s not
Smart Buying Strategies for Better Inventory Decisions Making the right inventory decisions can be the difference between record sales and costly overstocks. This session
Smarter Media Strategies for Furniture Retailers In today’s crowded advertising landscape, every dollar counts—and standing out has never been harder. Are your media channels truly
What are the Pillar Awards? Presented by the Home Furnishings Association, the Pillar Awards celebrate the home furnishings industry’s highest
Retail SEO is evolving fast. With AI-driven search and Answer Engine Optimization (AEO) reshaping how consumers discover products, retailers must
