Why Cart Abandonment Might Be Happening and How to Fix It It’s time to meet with the web and marketing team, and you’re faced with the same awful question. It’s positive that you don’t want to know the answer, but you ask it anyway: “How many abandoned checkouts this week?”
Let’s assume that you took some steps to get the right traffic to your website. You focused on SEO, served great ads, and targeted the right people – now what? The real challenge—and opportunity—lies in engaging visitors and purchase conversion into customers. Having an “okay” website isn’t good enough for
Mattress and furniture retailers in California and Rhode Island should prepare for upcoming adjustments to the mattress recycling fee, scheduled
November 20, 2026 – Carmichael, CA – The Home Furnishings Association (HFA) is excited to announce its 2026 Slate of
When Furniture Stops Moving, It’s Time to Rethink Your Floor Tariffs are driving costs up. The pandemic redecorating rush is
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
Building a Brand Shoppers Believe In: Authentic Storytelling Today’s furniture shoppers buy from brands they trust. In this live event and Q&A, industry leaders
