You don’t need another research firm telling you what happened last quarter. You need a heads-up on what’s coming so you can buy smarter, staff smarter, and market smarter. That’s where Zelman, a Walker & Dunlop company, comes in. Now an HFA Solution Partner, Zelman is bringing its industry-leading housing
Access to credit plays a crucial role in the home furnishings retail industry, empowering millions of American families to make
When service contracts are presented alongside customer furniture selection, they feel natural and valuable. When they are saved for the
Many retail buying journeys begin online through research, browsing, comparison, or early product discovery. Shoppers expect digital guidance before they
In 2025, the Home Furnishings Association continued to be a unified voice for furniture retailers, advocating for policies that protect
The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I
Coaching That Closes: How to Develop High-Performing Sales Associates Great sales teams aren’t built by chance, they’re coached with intention. In today’s furniture retail
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
