The Sofa Store: To stand out, keep it simple. Good branding communicates what you stand for as a business. That branding can be communicated verbally or visually. Retail designer Martin Roberts’ series on logo design’s he’s helped recreate for home furnishings retailers ends this week with The Sofa Store in
Steve Kidder is always on the move and has no intention of slowing down It is snowing in Vermont and Steve Kidder is sitting in his office, which looks a lot like a Ford F150 pickup truck, ready to start his day. It’s barely 9 a.m. and already Kidder has
Most furniture store owners spend decades building their businesses, cultivating vendor relationships, earning lenders’ trust, and developing a loyal customer
The home furnishings shopper no longer follows a simple path to purchase. Consumers often spend weeks researching before ever setting
In an industry defined by change, competition, and evolving consumer expectations, few retailers manage to honor their history while boldly
Successful retail businesses understand a powerful, enduring truth: people are the heart of long-term growth. Preparing tomorrow’s leaders isn’t just
Digital marketing gets most of the attention in traffic conversations, but furniture remains a category where physical experience matters. Customers
Turn social media engagement into in-store visits. In this webinar, discover how to create content that motivates customers to move from scrolling to shopping. Join
Succession planning is critical to protecting the future of a home furnishings retail business, yet many owners wait too long to start. Whether the transition
