Retailers often think the next boost in their business will come from finding the next amazing line of merchandise or discovering a new marketing tool. Sometimes, they believe it will happen because they hire a killer salesperson or hope new businesses will fill vacancies around them, bringing traffic. The problem
Today’s hiring challenges What would you say is your biggest challenge in 2021? Up until recently, I think most of us would have said it was the broken supply chain. But for many of us, that has changed to the hiring challenges of finding and keeping quality employees. No, scratch
Personalization has moved from a nice addition to a core expectation in modern retail. Customers want brands to understand their
The G.R.O.W. Sales Coaching Model Part 1 In speaking with hundreds of furniture retailers over the last two years, I
Visual merchandising has evolved significantly from traditional window displays and static store layouts. What used to rely solely on creativity
As 2025 winds down, the home furnishings retail industry continues to monitor significant developments around the IEEPA (International Emergency Economic
The Home Furnishings Association (HFA) is aware that many retailers have been following the recent news regarding Costco’s tariff lawsuit,
Selling Like a “Million-Dollar Writer” What separates a good sales associate from a true million-dollar writer? It’s not luck, and it’s not just traffic.
The Right Way to Use AI in Retail Marketing (and What to Avoid) Artificial intelligence is rapidly reshaping marketing and its impact on retail
