Most furniture retailers are sitting on a goldmine and don’t even realize it. If you have a list of customer email addresses and cell phone numbers from past purchases, deliveries, financing applications, or loyalty programs, you already own one of the most powerful digital marketing tools available today. The mistake
Furniture merchants spend heavily to bring shoppers into stores and onto their websites. They invest in search, promotions, social media,
Geo-fencing is one of the most talked-about tools in local advertising, and one of the most misunderstood. For furniture retailers,
She stopped in front of the living room vignette the way shoppers do when something feels right. Hand on the
“Every business owner has an exit strategy—even if they haven’t planned one.” For many private and family-owned businesses, daily operations
Finding and retaining quality employees continues to be one of the most significant challenges facing organizations today. Hiring managers, HR
New research from Elevate puts the Gen X woman at the center of the furniture story. Surveying 1,210 Gen X shoppers at every stage of
Men and women often bring different priorities to their jobs, and the companies that understand those differences build stronger teams, deeper loyalty, and better business
